Z7 Communications has been appointed as the PR agency for Aesop in the Middle East. Aesop was established in Melbourne in 1987 with the aim to formulate skin, hair and body care products from both plant-based and laboratory-made ingredients with a proven record of safety and efficiency. The brand has offices and stores across the globe, including New York, London and Tokyo, with products also available online from websites such as net-a-porter.com, mrporter.com and beautyexpert.com. Z7 Communications will be working to raise Aesop’s profile across the Middle East region.
“We are truly delighted with this new relationship with Aesop,” says Zeina El-Dana, Founder and Managing Director, Z7 Communications. “I am personally very fond of Aesop’s products and have come to value the brand very much. I am a big fan of the famous facial treatments and the brands meticulous formulations are employed to detoxify and stimulate the skin and spirit. Z7 strongly believes in the core values of the brand and we look forward to supporting their growth and expansion in the region.”