Plus 1 Communications – The Media Network

Plus 1 makes new appointment

February 8, 2018/in Featured, Movers & Shakers /by Suad Ashimi

Integrated communications agency, Plus 1 Communications has appointed Jenna Stirland to the role of Account Manager. With over six years of experience in PR, Jenna previously worked across brands such as Nouveau Lashes and Kryolan Professional Make-up in the UK, before moving to Dubai and most recently working across projects such as Dubai Food Festival and the launch of Dubai Opera. In her new role, she will focus on managing clients in the beauty, education and entertainment sectors.

“Jenna has a strong background in consumer PR, working with some amazing brands in both in Dubai and the UK,” says Anna Hope, Managing Director, Plus 1 Communications. “She will be a great addition to our young team and we’re looking forward to seeing her develop as the business continues to grow this year.”

Plus 1 Communications to handle design institute

February 4, 2018/in Account win, Featured /by Suad Ashimi

Integrated communications agency, Plus 1 Communications has been appointed as the PR and social media agency for the Dubai Institute of Design and Innovation (DIDI). Set to receive its first batch of students in fall 2018, DIDI’s curriculum has been developed in collaboration with Massachusetts Institute of Technology (MIT) and Parsons School of Design, offering designers the opportunity to study across a multi-discipline program. Plus 1 Communications will work with the launch team to deliver content marketing, public relations and social media campaigns.

“With their innovative and unique offering, DIDI are change-makers in the world of design education,” says Anna Hope, Managing Director, Plus 1 Communications. “We’re really excited to be supporting DIDI on their quest to become the preferred design university for talented designers in the region.”

Plus 1 Communications wins nightlife account

January 31, 2018/in Account win, Featured /by Suad Ashimi

Integrated communications agency, Plus 1 Communications has been appointed as the PR agency for Moe’s on the 5th in the UAE. Located at Sheraton Grand Dubai, Moe’s on the 5th is a bar and restaurant with a 1920’s downtown New York feel that offers guests soulful live music nights, full-flavoured cuisine and a variety of fine wines and cheeses. Plus 1 Communications will offer the brand a full range of innovative PR and digital marketing solutions.

“Moe’s on the 5th has an amazing vibe, great food and a really cool clientele, and we’re really excited to be working with the team on such a strong, sophisticated brand,” says Anna Hope, Managing Director, Plus 1 Communications. “Thanks to our on-going work with hospitality clients we’re well-placed to creatively communicate the message to media, giving Moe’s the unique profile it deserves.”

Plus 1 Communications wins specialist education division

October 9, 2017/in Account win /by Suad Ashimi

Integrated communications agency, Plus 1 Communications has been appointed as the social media and PR agency for Bloom Education. Bloom Education is a specialist education division established to help children appreciate their local cultural heritage and values across the UAE and GCC. Plus 1 Communications will be responsible for all PR and social media for the launch of Bloom Education’s new schools, Brighton College Dubai, Dwight School Dubai and Centre of Excellence for Arabic Language, Culture and Arts. They will also handle the PR for Brighton College Abu Dhabi and Brighton College Al Ain as part of their existing schools.

“We are thrilled to be working with Bloom Education and the prestigious education institutions that are Brighton College and Dwight Schools, as well as launching the all new concept of the Centre of Excellence for Arabic Language, Culture and Arts, in Dubai,” says Anna Hope, Managing Director, Middle East, Plus 1 Communications.

Start wins at Transform MENA Awards 2017

May 17, 2017/in Award win, Featured /by Suad Ashimi

Consumer experience design consultancy, Start was awarded the Grand Prix at the Transform MENA Awards 2017 last night at the Waldorf Astoria, Palm Jumeirah. The event also saw Start win five gold and four silver awards including Best place or nation brand, Best visual identity for travel, leisure and tourism sector, Best use of typography and Best internal communications during a brand development project for their work on the rebrand of Yas Island. The event aimed to recognise the best practice in corporate, product and global brand development across categories such as strategy, execution, content and evaluation across the region.

“We are thrilled to have been awarded the Grand Prix at this years Transform Awards for our work with creating the new brand identity for Yas Island,” says Mike Curtis, Start, Group President. “We liberate the way people engage with the brands they love, increasing lifetime value, which increase the volume and value of sales.”

Zero Gravity appoints Plus 1 Communications

May 7, 2017/in Account win, Featured /by Suad Ashimi

Integrated communications agency, Plus 1 Communications, has been appointed as the PR partner for Zero Gravity. Zero Gravity is a beach club and entertainment venue that offers guests, tourists, celebrities and partygoers, a combination of large-scale events with its unique beach vibe. Plus 1 Communications will handle all regional press and PR activities for Zero Gravity.

“We’re really excited to be focusing on building the brand’s popularity even further, using our creativity to stay ahead in such a competitive market – so Zero Gravity continues to be the biggest and the best in its field,” says Anna Hope, Managing Director, Plus 1 Communications, Middle East.

Plus 1 secures regional golf account

January 8, 2017/in Account win, Featured /by Shelly Mistry

Integrated communications agency, Plus 1 Communications has been appointed by golf in DUBAi to handle all social media campaigns for the brand across the Middle East. golf in DUBAi aims to promote Dubai as a golfing destination through international golf tournaments. Plus 1 will be responsible for all social media and digital marketing operations, as well as its associated brands including European Tour events – Omega Dubai Ladies Masters and Omega Dubai Desert Classic. It will also include online tee-time booking platform, Golf Citizen.

“Golfing in the region has a broad appeal and not only attracts a huge local audience, but also generates regional and international tourism,” says Anna Hope, Managing Director, Plus 1 Communications Middle East. “We look forward to working closely with the golf in DUBAi team to further increase their community reach through dynamic digital marketing campaigns.”

Plus 1 Communications wins PopCon

July 28, 2016/in Account win, Featured /by Suad Ashimi

PR and digital marketing agency, Plus 1 Communications has been appointed by Al Ahli Holding Group and 117 LIVE to handle the PR campaign for the upcoming PopCon festival.

The agency will be responsible for offering a range of innovative PR and digital marketing solutions for the event that will be held at the Dubai Outlet Mall from October 27-29, 2016. The pop-culture festival will host celebrities from diverse industries including international studios such as Marvel, Disney and San Rio, and it will showcase elements of pop culture, F&B, beauty, fashion, digital and fitness, with audience interaction to provide a pop-culture carnival experience.

“PopCon will host some of the biggest stars and biggest brands in the world of movies, music, beauty, fashion and social media,” says Anna Hope, Managing Director Middle East, Plus 1 Communications. “Our passion and experience lies in live entertainment and global brands, which makes working on this project incredibly exciting for us.”

Nermine Kashef joins Plus 1 Communications

July 5, 2016/in Featured, Movers & Shakers /by Suad Ashimi

Plus 1 Communications has appointed Nermine Kashef to the role of Account Manager. With over seven years of experience in PR, Nermine has previously worked for companies including Al Ghurair Investments, Sobha Development and Four Seasons Hotels and Resorts. She was most recently Assistant Publications and Communications Manager at the Burj Al Arab and in her new role, Nermine will manage accounts across Dubai for the agency, providing an Arabic perspective for clients.

“With Nermine’s extensive experience and knowledge of the region from working with the likes of Jumeirah’s flagship hotel, the Burj Al Arab, she will be a valuable asset to the Plus 1 Communications team,” says Anna Hope, Managing Director, Middle East, Plus 1 Communications.

Plus 1 wins Engage Works

April 13, 2016/in Account win, Featured /by Emily Churchill-Owen

Integrated communications agency Plus 1 Communications has been appointed to handle the PR and social media for Engage Works and their Flux innovation lounge in Dubai and London. Engage Works creates interconnected experiences for brands around the world with the Flux lounge aiming to inspire conversation and give brands, agencies and corporations the ability to explore the future of business. Plus 1 Communications will implement a PR and social media campaign across Dubai and London to target trade and consumer.

“Engage Works and their Flux innovation lounge showcase some of the most exciting innovations in the Middle East and UK and we’re thrilled to be part of their journey communicating their story to the media,” says Anna Hope, Managing Director, Plus 1 Communications. “In order to stay ahead of the game, brands need to be able to better engage with their customers, which is where Engage Works step in by creating interconnected experiences.”

Aya Fisher, Marketing and Client Relations Director of Engage Works, adds “We are constantly involved in exciting ventures and are positioned to run with the pulse of the cities in which we are in. Our interconnected experiences bring inspired thinking to life and it is very important for us that we are able to share the journeys and experiences with as many people as possible. Plus 1 Communications help us showcase how we can make a valuable, measured difference to any business offering, anywhere in the world.”

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