Global media agency, Carat, part of Dentsu Aegis Network has won an account from its Singapore office to handle all business and media operations for Standard Chartered Banks across the Middle East and North African region. With a presence in 67 countries, Standard Chartered Bank has operated in markets across Asia, Africa and the Middle East. Carat will act as the global media strategy, planning and buying business partner for Standard Chartered Banks to lead it out of Singapore across the Middle East and North African markets.
“We are very pleased to start the year with the win of this prestigious account out of our Singapore hub for the global Carat network,” says Sean O’Brien, CEO, Carat APAC. “We’re looking forward to working with the team at Standard Chartered Bank and their agency partners.”