PAZ Marketing has secured the PR account for the Zuhour Group, which operates Mezza House in Downtown Dubai as well as the Zaroob chain of restaurants. The group is focused on developing unique restaurant concepts and offering employees a great environment in which to work, with both existing concepts offering genuine Levantine cuisine. PAZ Marketing More Info »
House of Comms will be handling the PR for Avicii with Peppermint Experience, following the successful handling of the Peppermint Experience New Year’s Eve event featuring David Guetta. The agency will be looking to increase awareness of the event, to be held on Friday, April 1, 2016 at the Dubai World Trade Centre, through handling all More Info »
CPI Media Group has welcomed Anirban Bagchi to the role of Editor of Construction Machinery Middle East (CMME). With 15 years of experience in journalism, Anirban has worked across several sectors for publications including the Qatar Tribune, Emirates 24/7 andGulf News. Most recently, he was Consulting Editor for Community Connexion, a community magazine distributed by the Khaleej Times. As Editor of CMME Anirban will More Info »
Think Liquorice will be handling the launch of Espoir Flower Boutique in Abu Dhabi. The bespoke flower boutique is located in The Rosewood Hotel and due to launch at the end of February and Think Liquorice will be handling social media for the brand, as well as all PR upon the boutique’s opening. “We More Info »
Mike Fairburn, General Manager at Sony Music Entertainment Middle East, offers his thoughts on how music should be used more effectively by PRs and Marketers in the region… “Music skirts around the brand’s edges when really the two of them should be hitting the dance floor and doing the greatest Rumba we’ve ever seen.” See More Info »
Gulf News Media (GNM) has welcomed Matthew Moore to the role of Group Marketing Manager. Having recently arrived in Dubai from the UK, Matthew has over 18 years of marketing experience, 15 of which are in the media and publishing sector. He most recently worked for Johnston Press as Head of Marketing and Communications, where he focused More Info »
Sakshi Advertising and PR has been appointed the official agency to handle the PR activities of the UAE Internal Auditors Association – UAE-IAA – on a yearly retainership. The agency will enhance the visibility of UAE-IAA, which offers training, workshops, seminars and conferences with the objective of promoting the internal audit profession within the business More Info »
The Qode has been appointed as the PR partner for Shiseido Middle East. The beauty brand offers products that fuse Eastern traditions with Western science and technology and is available from various outlets in the UAE. The Qode will be working to handle a series of launches for the company, as well as increase brand More Info »
Grayling is to handle all marketing for fashion marketplace app Shedd. The app has developed into a fashion community built around social experiences and creativity, operating exclusively in the UAE. Grayling will be the strategic communications agency for Shedd, running their press office, all media relations and managing their events schedule. “We are delighted to More Info »
Sakshi Advertising has secured the account to handle all advertising, PR and social media activities for OCD Mobile Car Detailing. The agency will be responsible for promoting the Dubai-based startup’s services, as well as enhancing brand visibility across the UAE. “Unlike regular businesses, with startups the meaning of “success” is bigger and more statisfying,” says More Info »