House of Comms will be handling the PR for Avicii with Peppermint Experience, following the successful handling of the Peppermint Experience New Year’s Eve event featuring David Guetta. The agency will be looking to increase awareness of the event, to be held on Friday, April 1, 2016 at the Dubai World Trade Centre, through handling all media liaisons and press releases.
“We have a proven track record when it comes to live events in the UAE, having represented everyone from the likes of Drake and Michael Bublè right through to David Guetta and Gary Barlow,” says Abby Wilks, Managing Partner, House of Comms. “We couldn’t be more excited about working with Peppermint Experience again after the sell-out David Guetta show on New Year’s Eve. What an incredible show to start the New Year with none other than the legend that is Avicii and if the response so far is anything to go far, it is going to be an incredible night!”