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IABC to host EMENAComm

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The International Association of Business Communicators (IABC) will be hosting EMENAComm in the Middle East. Set to take place on February 11-12, 2019 in Bahrain, the communications event will provide the region’s communicators with insights and tools needed to help their organisations achieve strategic transformation through communications. The event will also seek to showcase practices and innovations that are changing how corporations, agencies and NGOs are achieving success through communications and feature keynotes by former Apple executives on how communications played a key role in the company’s turnaround.

“The way we communicate has completely changed, and the role of the communicator is transforming as well,” says Alex Malouf, Past Chair, IABC Europe, Middle East and North Africa. “Communicators have a valuable role to play in every organisation, and EMENAComm will help drive this transformation so that the region’s communicators are both empowered to do more and are recognised as change makers by their organisational leadership.”

Verve makes new appointment

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Verve Marketing and Communications has appointed Hunaid Salim to the role of Senior Account Executive. With a Bachelor’s Degree in Media and Communications from Manipal University Dubai, Hunaid most recently worked with Verve as Account Executive where he had to focus fully on hospitality clients such as Le Meridien Dubai, Steigenberger Hotel and Four Points by Sheraton. In his new role, he will continue to develop press coverage strategies as well as digital visibility for clients while researching potential clients and pitching for new businesses.

“Ours is a niche agency, focusing on hospitality and luxury clients,” says Hunaid. “I am grateful for the support of our MD, Shamira Mitha and my team members who have all been a part of my growth in the dynamic PR landscape. I’m excited about the next chapter in my professional journey and look forward to the challenges that my new role will bring!”