Posts

Motivate promotes Kerry McDermott

/0 Comments/in /by

Motivate Publishing has promoted Kerry McDermott to Deputy Editor of the Emirates Woman Group. Having previously worked as Features Editor for What’s On and Good magazines, Kerry has experience covering everything from nightlife and restaurant reviews at What’s On, to food, lifestyle advice and interiors at Good. She has also contributed to Jumeirah Magazine.

In her new role, Kerry will oversee features content including interviews, as well as all things health and travel related. She will predominantly be working across emirateswoman.com, Emirates Woman Mini, Emirates Woman Bride and Harvey Nichols – Dubai magazines.

“I’m really looking forward to being a part of the fantastic team at Emirates Woman and contributing to a great brand, both in print and online” Says Kerry.

Hot Media Publishing promotes Richard Jenkins

/0 Comments/in /by

Richard Jenkins has been promoted to Editor of AIR and World Traveller magazines at Hot Media Publishing, having previously worked on both titles as Deputy Editor since February 2014. Richard will continue to cover luxury travel for World Travel, and all areas of ultra-luxury lifestyle for AIR including writing and commissioning features on watches, motoring, jewellery, fashion and gastronomy. In his new role, Richard will become more involved in commercial aspects of the titles.

“I’m very excited to take on this new role at Hot Media,” says Richard. “I look forward to working as hard as I can to make AIR and World Traveller even better magazines than they already are.”

 

CNN names new VP of Arabic Services

/0 Comments/in /by

Caroline Faraj has been named the new Vice President of Arabic Services for CNN, as the international news outlet unveils ambitious plans for growth in the Middle East. Caroline was previously responsible for the content and management of the CNN Arabic website, leading the site’s re-launch in 2014.

In her new role, Caroline will have strategic oversight of CNNArabic.com while also working alongside CNN’s Middle East newsgathering team, and the CNN Abu Dhabi platform on major cross-platform editorial initiatives. She will also work with the CNNI commercial and digital teams on new digital opportunities in the region. Her immediate focus will be on continuing the expansion of the CNN Arabic brand, while also expanding the CNN Dubai operation in order to allow for increased content development to feed all of CNN’s linear and non-linear platforms.

“CNN Arabic has proved an outstanding success story under Caroline’s leadership and has demonstrated the region’s growing digital appetite for our news product,” says Andrew Morse, Executive Vice President and General Manager, CNN Digital.

Rani R Raad, Managing Director, Turner Broadcasting in the Middle East, adds “Our continued investment under Caroline’s leadership in CNN Arabic reflects the strength of our aspirations for this region. Caroline is perfectly placed in this new role to continue to enrich the news content we offer our consumers, while also helping to develop exciting new digital propositions that will engage audiences and excite our partners.”

 

XPEDITION Middle East to launch in June

/0 Comments/in /by

XPEDITION Middle East is set to launch on June 25, 2015. The UAE-based magazine will be a luxury travel and lifestyle print publication, covering content aimed at affluent readers with a passion for travel.

Headed up by Editor-in-Chief Josh Jr. Mangila, who most recently worked as Features Editor for En Route Middle East, the magazine will focus on travel stories from contributors who will offer its audience a personal view into the world of luxury travel. XPEDITION Middle East will feature three main sections: Xtreme – showcasing luxury at its purest, aimed at affluent Emirati readers, Xclusive – interviews with CEO’s who love to travel, and Xpressions – travel stories from readers. The publication will also include features on luxury destinations, airlines, restaurants, cruises, tours and packages as well as stylish travel accessories and competitions offering all-expenses-paid getaways.

Distributed predominantly in the Middle East, as well as in parts of Europe, Asia and the USA, XPEDITION Middle East will be published every two months at a retail price of AED50, with an initial print run of 15,000 copies. Ali Tayeb Al Rais, the youngest Emirati publisher in the UAE, will publish the magazine. A proem issue of XPEDITION Middle East was sold as part of a soft launch at the Arabian Travel Market last week.

“I believe that if we were meant to stay in one place, we’d have roots instead of feet,” says Josh. “XPEDITION Middle East is a unique publication, with the goal to blossom a multitude of inspirational content along with drop-dead gorgeous visuals to change the way you read about luxury travel and lifestyle. We have eradicated the usual and robotic ‘what to do’, ‘where to eat’ and ‘when to spend’ type of features in favour of core stories that will touch human lives and propagate the fruits of an unforgettable journey.”

entourage launches new campaign for Egypt

/0 Comments/in /by

Dubai-based entourage marketing and events has launched its second advertising campaign for the Egypt Tourism Authority. The campaign, titled ‘Misr Orayba’, will promote Egypt’s tourism offerings to the GCC, as well as Jordan, Lebanon and parts of North Africa, including Morocco. The agency will advertise Egypt across strategic media channels such as television, radio, magazines and social media platforms. This is the second campaign entourage have launched for the Egypt Tourism Authority, the first being ‘Misr Wahashtona’ in 2014.

“Over the next six months and beyond, we plan to take Egypt closer to the Arabic speaking audience,” says Mohammed Tayem, Managing Director, entourage marketing and events. “Our ‘Misr Orayba’ campaign is inspired by the idea that Egypt is close to every Arab heart.”

Abu Dhabi to refocus film activities

/0 Comments/in /by

The Media Zone Authority – Abu Dhabi, has announced that the Abu Dhabi Film Festival (ADFF) is being brought to a close, in order to focus on future targeted initiatives to further support local and Arabic filmmakers and attract more film productions to Abu Dhabi, marking the next phase in the city’s maturing film industry.

The Media Zone Authority will continue its efforts in supporting Emirati and Arab filmmakers through the ‘SANAD’ Fund, which provides financial support for film projects during their development and post-production stages. Twofour54’s creative lab will also continue its role in supporting local talent. Going forward, the Media Zone Authority will focus on promoting Abu Dhabi and the UAE as a regional hub for film and TV productions through Abu Dhabi Film Commission’s 30 percent cash-back rebate on all qualifying spend of films and projects shot in Abu Dhabi.

“Over the last few years we have built a strong foundation for a self-sustaining film and television industry,” says Noura Al Kaabi, CEO, Media Zone Authority. “It is now the right time to deepen our commitment and further develop programmes to take the local industry to the next level. We attracted several major international and regional productions to shoot in the Emirate over the past two years alone, which brought large-scale investment, further built the film industry infrastructure in the region, and created significant opportunities for local talent.”

TCApr introduces new digital platform

/0 Comments/in /by

Dubai-based luxury lifestyle and travel boutique PR firm, TCApr launches a new digital press release platform at the Arabian Travel Market show, today. The new platform means that, alongside dedicated printed press releases for clients, TCApr will also send 20-30 second video summaries of the releases to provide recipients with a clear and concise summary of the information received.  This new style of press release aims to deliver a regular installment of news stories and offers from TCApr’s collection of international five-star luxury hotels and resorts, and lifestyle brands.

“Living and working within such a pioneering city as Dubai has allowed TCApr to recognise and appreciate the continually evolving advancements of the digital world,” says Ahmed Soliman, Managing Director, TCApr. “We feel it is our duty to maintain this ethos, and it is incredibly important to move forward with the fast-pace and advanced development around us in order to keep the GCC medias informed and educated on our clients. Introducing a vlog press release campaign falls perfectly in line with our core competencies of creativity, culture and communication.”

Urbanologie launches Dubai edition

/0 Comments/in /by

Global destination guide, Urbanologie has launched a new Dubai platform and app. The members-only guide features insider news and exclusive content on new restaurants, bars, pop-ups, clubs and hotels opening, as well as access to events from the world of fashion, the arts, music and sport.

The new, ‘live’ destination guide to Dubai is available to members by registering via Urbanologie’s dedicated website, www.urbanologie.com, or as part of the Urbanologie app – available for iOS and Android. Urbanologie also features guides to other cities including London, New York, Los Angeles and Ibiza. The Dubai edition has been added as part of a global expansion programme to include the world’s principal and most exciting cities and holiday destinations, inspired by members’ preferences.

“Our promise is to establish and maintain an exclusive, curated service dedicated and committed to our members, delivered across unique digital platforms,” says Hugo Campbell-Davys, Founder, Urbanologie. “Dubai has become an important destination for our global members; both as a leisure destination but now also as an international business hub and we are looking to provide an insightful curated guide to those visiting as well as providing a unique and useful lifestyle resource for locals.”

 

Ananke to partner with The Indian Trumpet

/0 Comments/in /by

Online magazine Ananke – www.anankemag.com – has partnered with The Indian Trumpet to explore new creative approaches in order to amplify its online engagement, with a focus on digital media and content creation.  The e-zine is a non-profit initiative that celebrates visionary women across the Middle East and beyond.

“Digital media is an empowering tool of engagement,” says Sabin Muzaffar, Executive Editor, Ananke. “By forming creative alliances, we can not only start meaningful debates on issues relating to women, but we can also explore new methods of engagement that can lead to sustainable social impact. Here at Ananke, we are thrilled to join with The Indian Trumpet to find new methods for creativity in the digital landscape.”

Brndstr launches Innbx

/0 Comments/in /by

Dubai-based tech start-up Brndstr has launched Innbx, a new mobile application, developed for creative agencies to manage and monitor several Instagram accounts and hash tags as part of social media campaigns. Innbx is a free application developed to enhance the way brands engage with users on Instagram, allowing people to manage multiple accounts, to categorise followers in to groups and to save social content directly to mobile phones. Innbx was unveiled at TechCrunch Disrupt in New York City.

“With the launch of Innbx, companies will now have an opportunity to take their marketing campaigns to the next level,” says Simon Hudson, CEO and Founder, Brndstr. “As posted content continues to grow, we believe users will find the ability to group content extremely useful.”