PHD Lebanon has been appointed to represent Huawei. The network client aims to transform their media offering in line with the growing digital trend. PHD Lebanon will provide an integrated approach to the account and handle its digital portfolio.
“Welcoming new clients is always very rewarding, but it is even more significant when it’s a result of existing relationships,” says Maroun Hassoun, General Manager, PHD Lebanon. “These are major endorsements of the quality of the work produced so far and the value they see in the future bond. Being a fairly recent entrant in the market could have been a challenge, instead, it has allowed us to provide a fresh perspective and this has resonated very well with the clients.”