Patrick Fourniol has been appointed as Head of Marketing for Toyota at Al-Futtaim Motors. Patrick joins the team from Renault Germany, where he was Marketing Director for Renault since 2011, and prior to this held the position of VP Marketing Communications Worldwide. He brings extensive industry experience to his new role and the Toyota brand, having served four years at Toyota Marketing Europe as Regional Senior Manager Toyota Sales Operations until 2007.
“Toyota is a brand and company I know quite well and love working for, and is certainly the leading brand in the automotive world,” says Patrick. “I was impressed with Al-Futtaim Motors for both the size of its operation and its clear and ambitious vision.Toyota, Al-Futtaim group and the UAE as a country represent a promising platform for growth. Contributing to their further success is very exciting and rewarding for a passionate marketer like me.”