General Motors has appointed Molly Peck to the role Chief Marketing Officer for the Middle East. With over 20 years of experience in working with General Motors, Molly has worked across several automotive brands including Chevrolet as Director of Advertising and Sales Promotion, and most recently with Buick as Director of Marketing. In her new role, she will be responsible for all marketing and customer experience strategies as well as programs for the GMC and Chevrolet brands across ten Middle East markets where General Motors operates. She will also handle the brand communications, advertising, digital marketing, retail experience and customer engagement of the automotive brands in the region.
“With the advancements we see on the product, technology and customer service fronts, it’s certainly an exciting time to be at General Motors Middle East,” says Molly. “I look forward to working with our teams and dealers to provide customers with experiences and vehicles that are truly world class.”