CSPR Group secures organic laundry company

Dubai-based boutique agency, CSPR Group has been appointed by The Natural Laundry Co as its regional PR and marketing agency in the UAE. Set to launch in December, 2017, The Natural Laundry Company is founded by Elham Al Qasimi with an aim to offer UAE residents and businesses a natural biodegradable alternative to traditional toxic dry cleaning. CSPR Group will be responsible for the regional PR and marketing activities for the launch of The Natural Laundry Company in the UAE.

“This is cutting-edge, green technology that will revolutionise a key component of our daily lives,” says, Danielle Wilson Naqvi, Managing Director, CSPR Group. “We are excited to have on board our platform The Natural Laundry Company and thrilled to be working again with Elham. We look forward to spreading a very important message and contributing towards the success of an essential new service.”