Global technology platform, TechRadar has partnered with regional technology brand, Tbreak as a part of its expansion into the Middle East. The partnership will see both brands combine their resources to publish content to a wider audience with a name rebrand of its platform to TechRadar.com. The agreement will also see TechRadar’s existing editorial team work closely with the Tbreak team to provide their audience with a blend of globally relevant industry coverage and product reviews, alongside local news and insight specifically tailored to the region to strengthen their existing and global reach.
“We are very excited with this new partnership,” says Abbas Jaffar Ali, Director, Tbreak Media. “TechRadar is a highly-respected brand and with their expertise, we are looking to take technology journalism to a whole new level in the Middle East.”