Bloomberg Businessweek launches Arabic edition

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Bloomberg Businessweek Middle East, in partnership with United Media Services International (UMS), has officially launched its Arabic edition for the Middle East market.

Published monthly and with a targeted circulation of 30,000, the Arabic version will focus on an audience of business leaders based predominantly in Saudi Arabia, United Arab Emirates and Qatar. The new edition will carry fresh content and articles written especially for an Arabic audience, as well as selected articles from the Bloomberg Businessweek Middle East title. This will provide readers with detailed analysis and access to CEOs, dealmakers and industrial decision makers as well as global content drawn from Bloomberg’s 2,400 journalists worldwide, in addition to financial content from UMS’s regional network of bureaus and editors.

Arabian Business introduces press release function

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ITP Publishing’s Arabian Business has officially launched its new online ‘Company News’ section. The free service – with a premium service option also available – allows companies and PR agencies to upload press releases directly onto the website, a significant addition to the Arabian Business offering as it creates more interaction and direct communication between businesses and readers.

In the announcement made by Arabian Business, Executive Editor Shane McGinley says, “This new facility is an excellent way for both companies and PR agencies to get across, in a very short space of time, any news announcements. This is available not just for GCC based firms but for news coming from around the globe.”

Construction Business News ME to officially launch

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Construction Business News ME (CBNME) is officially being launched this week by BNC Publishing. A B2B publication dedicated to the construction industry in the MENA region, CBNME concentrates on the latest developments in the building, mechanical, electrical and plumbing (MEP), facilities management, construction machinery, architecture and real estate sector.

With a circulation of 7,300 to be distributed throughout the GCC – concentrating on the UAE, Saudi Arabia and Qatar – the monthly magazine will be dedicated to sector-specifics in the content streams of news, products, technological advancements and equipment, as well as interviews with relevant figures from the industry.

“Construction Business News ME will focus on giving the readers quality insights into the industry with the help of  reliable experts across the region,” says Diarmuid O’Malley, Group Publishing Director, BNC Publishing. “I look forward to working with trusted partners across the construction sector.”

myconcierge.com set to go live in the UAE

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From March 9, 2015, residents and visitors to the UAE will enjoy a new lifestyle service available online from www.myconcierge.com, created as a hub for the destination’s best experiences – spanning activities, shopping, restaurants and places to stay. The company behind the concept – npimedia (NPI) – will introduce the platform to its clients on March 9, 10 and 11 at Reel Cinemas, Dubai Marina Mall.

Launching with over 50 premium brand partners and offering more than 100 high-end lifestyle experiences to its users, www.myconcierge.com goes to market with the support of its exclusive launch advertising partner, Cartier.

“www.myconcierge.com, is populated by fantastic media that includes video, a wealth of partner content that the user can book, a responsive site that works across screens and devices, a dynamic CMS that can be accessed by partners, a rewards programme and an aggressive marketing campaign to bring in users,” says Rob Nicholas, Managing Director, NPI. “www.myconcierge.com, is like a department store that can change its shop window according to who is walking by – displaying products and services ideally suited to either the resident or the visitor.”

Ex-Chief Concierge of Atlantis, The Palm Dubai, Ankur Bagga is tasked with curating experiences that will meet the five-star expectations, and is supported by a team of relationship managers responsible for signing up new partners to the site.

“Although www.myconcierge.com, is a new service, the concierge concept is not. When I saw what NPI was doing to bring the concierge to life on a digital platform I was blown away – and to be honest, so are most clients when we reveal the concept to them,” adds Ankur.

Residents and visitors can sign up to myconcierge.com, from March 9, 2015.

B Beauty Arabia launches in the UAE

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B Beauty Arabia, an online platform dedicated to all things beauty in the Middle East, has officially launched. Having most recently held the position of Beauty Editor for Savoir Flair, Founder Basma Faramawy aims to establish B Beauty Arabia as the comprehensive guide for beauty lovers in the region.

Bringing her extensive bilingual editorial expertise to the new venture, the blog-style platform will be dedicated to everything from makeup and skincare, to hair, nails, wellbeing, salons and spas. The English language website will offer expert advice, product reviews and informed recommendations, as well as up to the minute news from the world of beauty.

“I’m so excited to be launching B Beauty Arabia,” says Basma. “It’s something that I’ve been looking forward to for a long time and I’m thrilled that I’ll be able to share my passion with beauty lovers everywhere on a more personal level.”

Drum Content Design launches in Dubai

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Drum Content Design, a full-service, global content design agency that provides multi-channel content, has launched in the UAE to provide government, luxury, consumer goods and travel entities a better way to connect with their audience.

Drum Content Design offers clients services in two major categories based on its pillared approach:

  • Content Strategy, which provides content design, content analytics and content archival
  • Content Production, which offers clients brand generated, interactive and user generated content – all focused on developing multi-platform content to engage consumers across markets

“Content plays a major role in a brand’s transformation,” says Detria Williamson, Founder and CEO, Drum Content Design. “It is also a catalyst enabling them to establish long-term, involved relationships and unprecedented loyalty and sales. With the incredible amount of content pollution, it is imperative that clients understand how to express and leverage the emotion that content provides, as well as create a conversation to enable them to achieve their business goals. Our talented team is positioned to ensure that brands connect with audiences on a whole new level. The opening of Drum in the Middle East is a major development for this region and our global team is positioned to enable Drum to accelerate.”

In addition to the launch, a number of strategic appointments have been made to the Drum Content Design team. This includes Carolyne Nailer, who has been appointed as Content Journalism Director; Iman Abu Alia, who joins the team as Junior Content Program Designer and Noor Amhaz, who has taken on the role of Junior Content Creative Designer.

Arab Publishing Partners sign Hello! Middle East

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Arab Publishing Partners (APP) is taking over the licensing agreement of Hello! Middle East. A significant re-launch of the brand is scheduled for the second quarter of 2015, with interactive digital editions and a dynamic social media presence that will mark a major shift in Hello!‘s presence in the GCC.

“We are very excited at the re-launch and APP’s plan to launch two new premium monthly titles – Hello! Arabia and Hello! Bollywood – targeting educated, affluent and discerning women,” says Anthony Luke, Licensed Editions Operations Manager, Hello! “This will extend our global reach to 33 editions worldwide.”

Ali Akawi, APP’s Managing Director adds, “Taking over Hello! in the Middle East will offer an exciting opportunity to expand APP’s impressive portfolio of luxury publications. Readers are looking for a full brand experience that also takes them across social media networks and onto their own smart phones for unprecedented access to the glamourous lifestyles of royalty and celebrities around the world, not to mention right here in the GCC. The three editions of Hello! will make all of that – and more – possible, which is exciting for readers and advertisers alike.”

Dubai Customs presents Al-Furdah TV Programme

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Dubai Customs, in partnership with Dubai Media Incorporated (DMI), is presenting and sponsoring a new television programme – ‘Al-Furdah: From the Berth to the Screen’ – on Sama Dubai TV channel, with the first episode kicking off this week. Prepared and presented by Dubai Customs’ corporate communication department, the 13-episode TV programme aires weekly every Sunday at 9pm, with repeats through Mondays at 5am and 11am, as well as Tuesdays at 2pm; the broadcast will last three months.

“The programme aims to highlight the pivotal role Dubai Customs plays in facilitating legitimate trade and protecting society,” says Khalil Saqer bin Gharib, Director, Communication Department, Dubai Customs. “It will also shed light on major relevant services provided by other government entities in Dubai and in the UAE at large, especially being the first-of-its-kind programme in the Middle East to be presented by a customs organisation. The broadcast will feature eminent national and regional figures in the realms of security, economy, environment, customs and will discuss several topics related to the role of government institutions in the community.”

The Al-Furdah programme is the first result of the joint collaboration between Dubai Customs and DMI following the signing of a mutual cooperation agreement in March 2014. The agreement is aimed at joining efforts to fulfil the Dubai Government’s vision, boost cooperation, share expertise and knowledge in the multimedia work field, as well as enhance Dubai’s economic and commercial standing in the local and international media.

BIEN magazine now live online

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Imperial Publishing has introduced the online version of its soon-to-be-launched beauty magazine BIEN. Offering a daily dose of beauty news, reviews, interviews and features, topics may range similar to the print publication, but bien.ae will provide sample opportunities where readers can try beauty products, services and tools in sample sizes for free. In exchange, readers will write their own reviews in order to gain access to more samples in the future.

The print version of BIEN will be available bi-monthly from March 2015, covering a wide range of topics dedicated to beauty specifically for UAE consumers. BIEN will be distributed in all beauty centres, spas, hospitals, offices, coffee shops, universities, nurseries, fashion shops and lounges across the UAE.

“I’m really excited to be a part of BIEN and to be a part of the lives of the women we hope to reach and inspire,” says Ayesha Pajares, Online Editor, bien.ae. “In a city that’s filled with fashion and lifestyle magazines, we provide a different perspective by focusing on the things that matter in a woman’s quest for refining, enhancing and projecting her true image. BIEN aims to be be her go-to destination in educating herself about her physical and inner beauty.”

 

Turret Media introduces new publication

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Turret Media has introduced a new publication to the UAE. Following on from the pilot issue’s success in December, Dubai Week magazine will now appear every Thursday starting February 5, 2015. With 60,000 copies to be distributed throughout the city, each issue will feature weekly news updates, interviews with influential members of the community, competitions, social pages and the latest information on where to go in the city, easy weekender destinations, lifestyle and community features, as well as property and interior news.

“Dubai is unique,” says Mez Dastoor, CEO of the Publishing arm of Turret Media. “It’s global, glitzy and glamourous. But it’s also the pace where two million people live, work and play. Dubai is a very special place and it needs a very special magazine – one that is written by and for the people of Dubai, not just for travellers and tourists. That’s why we  say – Dubai Week is the city’s magazine. Dubai Week is Dubai.”

Dennis Jarrett, Editor-in-Chief of Dubai Week adds, “We put a lot of effort into making sure that Dubai Week fits seamlessly into the Turret Media portfolio. It’s part of the Turret Media family – but at the same time, Dubai Week is a magazine with its own personality and style. We have a magazine that is readable and usable, as well as entertaining and enjoyable. We want the reader’s trust and respect; we want the reader’s friendship too.”

Dubai Week is a sister magazine to Abu Dhabi Week, which has a BPA-certified circulation of 82,000.