Naomi Chadderton has joined Ahlan! as Acting Fashion and Beauty Editor. Prior to joining the team at ITP Publishing, Naomi was most recently Account Executive for M+M Management in London, and has extensive experience in the region, having also worked as Editor for The Dubai Mall Magazine, Fashion Editor for Concierge magazine and Junior Fashion More Info »
entourage marketing & events, in partnership with the Egypt Tourism Authority (ETA), is pleased to announce the initial results of their ETA ad campaign, “Masr Wahashtouna”, which has brought an increase of 40 percent in tourist numbers to the country from the Middle East. entourage has led the media strategy for this targeted tourism campaign by More Info »
The inaugural Middle East Design Awards, hosted by Harper’s Bazaar Interiors, has today unveiled its shortlist of nominees. The Design Awards, which aims to recognise and showcase the huge pool of talent within the retail and design brands across the region, will take place on October 29, 2014, at the Oberoi Hotel, Dubai. The shortlist More Info »
Cheil MENA, part of South Korea’s largest advertising network, Cheil Worldwide, has appointed Anis Zantout as its new Regional Digital Director. Anis brings with him a wealth of experience, having previously held multi-faceted roles across the MENA region, which includes the positions of Digital Media Director for Initiative and Regional Director at DigitasLBi. As part More Info »
For the first time, three of Danone’s business units – Al Safi Danone, Danone Nutricia and Danone Waters – are to consolidate their respective media planning and buying within the Middle East region by appointing one media agency. Havas Media, Mindshare MENA and Initiative MENA are the agencies which have been invited to take part in More Info »
Weber Shandwick’s propriety crisis simulation software and crisis preparedness training – firebell – has won the 2014 Adweek Project Isaac Award for PR Invention in the Best Practices medium. Honouring invention in media, advertising & marketing and technology, the awards highlight the importance of genuine invention to the successes of brands and businesses. MENA brands More Info »
Serviceplan Middle East, an integrated corporate communications agency, is set to hold its inaugural Competence Circle event in the region. Established by the Serviceplan Group in Germany, the aim of the Competence Circle is to create a platform for marketing, sales and PR professionals – B2B and B2C – to benefit from discussions around the More Info »
Alison Towle has been promoted to Advertising Director of the Grazia Middle East Group. Having joined ITP Publishing in 2012 for the launch of OK! Middle East as Senior Sales Manager, Alison was most recently Group Advertising Manager for Grazia Middle East. In her new role, Alison heads up the sales team across Grazia Middle More Info »
Fatema Moursy has joined the Strategies International team as PR Executive. Her first role in public relations, Fatema previously worked as Marketing and Communications Coordinator for Canadian fashion brand, Travis Taddeo, focusing on social media marketing and client communications. In her new position, Fatema will assist the PR managers on client portfolios, PR plan development, More Info »
In a bid to increase its revenue, Snapchat has announced that it is introducing ads for users in the United States as of this weekend. According to a blog post by the social media app, an advertisement will be placed in the ‘Recent Updates’ section of the app, but will not use data to target More Info »