Lina Rassam has joined the TCApr team as Account Manager. Lina previously worked across lifestyle brands as Account Manager for Soul Communications in Dubai, and in her new position she will represent five-star luxury hotels based in Monaco, Maldives, Seychelles and Mauritius, with a primary focus on Arabic media. “After managing clients in the UAE More Info »
FP7/DXB has signed the creative advertising account for Danish dairy cooperative, Arla Foods. Effective from July 1, 2014, FPY/DXB will oversee the communications for Arla Foods’ four main brands – Arla, Lurpak, Castello and Dano – across the MENA region. Established in 1880, Arla Foods has more than 12,000 current owners based in Sweden, Denmark, More Info »
TishTash has won the PR account to handle celebrity stylist Kelly Lundberg and the launch of her online course, The 7-Step Styling Formula in the Middle East. The online course, which officially launched June 1st 2014, will be launched across the GCC with a number of events planned across the region over the coming summer and autumn months. More Info »
His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, today launched the Arab Social Media Award. The award will highlight the most important social media initiatives in the Arab world and promote the best practices on social platforms and technologies at a ceremony that is More Info »
TOH Public Relations has announced its appointment to handle media relations for the opening of The Peninsula Paris, the newest property of The Peninsula Hotels Group. The launch marks the Group’s entry into Europe, with The Peninsula Paris located in the heart of the city, steps away from the Arc de Triomphe and Avenue des More Info »
Jade Sprowson has been promoted to Style Director of the Emirates Woman Group. Formerly Style Editor for the Group, Jade will now head up the fashion and beauty team for Harvey Nichols Dubai magazine and the Emirates Woman Group, which includes Emirates Woman mini, Emirates Bride and emirateswoman.com. “I am delighted to become Style Director of More Info »
Stacie Overton Johnson has been appointed as Food Writer for The National. Stacie brings with her 9 years of freelance experience, having worked previously as a freelance television producer in the USA before relocating to Abu Dhabi in 2013, and prior to this as a full-time producer for 6 years. In her new position, Stacie More Info »
Felix Weller has joined General Motors as the Director of Sales and Marketing – Cadillac. The former Sales Director for Audi Middle East has taken on this newly created role as part of General Motors’ strategy to focus on Cadillac as a premium brand. Felix will lead Cadillac’s marketing and sales strategy for the Middle More Info »
Active PR has won the account to handle FireEye, the cyber security platform, in the Middle East. Headquartered in California, USA, FireEye offers next generation threat protection to enterprises and governments against cyber-attacks, advanced malware, zero-day and targeted APT attacks that bypass traditional defences. “We’re really excited about having FireEye on board,” says Louay Al More Info »
COPIA has won the account to represent the launch of Masala Library by Jiggs Kalra in Dubai. The high-end Indian restaurant which was first established in Mumbai, India, is scheduled to open in August 2014, and will be located at the Radisson Royal Hotel. “I found out about COPIA from Nabil Khaleed, COO of Acicio,” says More Info »