Volkswagen Middle East makes new appointment

Volkswagen Middle East has appointed Bruno Gisquet to the role of Marketing Director. With over 20 years of experience in the automotive industry, Bruno previously worked with Infiniti Motor Company as the Director of Global Experiential Marketing and most recently as the Director Brand Academy. In his new role, he will lead and manage the development and marketing communications, as well as oversee the product marketing and volume planning for Volkswagen Middle East across the region.

“The Volkswagen brand is renowned for some of the most innovative campaigns and its product portfolio provides a strong canvas for creativity,” says Bruno. “My objective is to further the brand’s values and bring its persona to life across the region.”

Andrew Savvas, Brand Director, Volkswagen Middle East adds “Bruno Gisquet has driven exceptional brand campaigns on an international level, with an eye on results with a creative edge. He brings 17 years of international marketing experience with the group to Volkswagen Middle East, our customers can expect to benefit from his appointment with new and exciting product offerings and services.”