Bauer Works welcomes Vineetha Menon

Bauer Works has appointed Vineetha Menon to the role of Digital Editor. Vineetha has worked with several local media brands including Aficionado, Dubai Calendar and ITP Media Group’s publication, Time Out Dubai. She most recently worked with NPI Media as Senior Editor, where she worked across the Concierge luxury and lifestyle portfolio. In her new role, she will work with the content team at the Department of Tourism and Commerce Marketing (DTCM) for and related channels with the aim of ensuring visitors remain up to date on the best places to eat, where to shop, things to do and what to experience while in Dubai.

“I am thrilled to join the team at Bauer Works, working in-house with the DTCM team,” says Vineetha. “As Digital Editor, I look forward to presenting the very best for visitors to see and experience in Dubai with a focus on ‘always-on’ content.”

Vineetha Menon joins NPI Media

Vineetha Menon has joined NPI Media as Editor of the Concierge portfolio. Having spent the previous two years at Mediaquest, Vineetha was Editor of Aficionado across its print, online and iPad editions, and was responsible for content across client-led titles including the monthly events guide for Dubai Tourism, Dubai Calendar and Mercedes Benz magazine. In her new role, Vineetha’s primary focus will be on the Abu Dhabi edition of the Concierge magazine.

“I’m excited to be joining the fantastic team at NPI Media,” says Vineetha. The Concierge magazine portfolio has such a wide reach in the region, and I look forward to contributing to its further success!”