United Arab Emirates – Page 235 – The Media Network

In2 Consulting signs Silver Spoon Investments

March 24, 2014/0 Comments/in Account win /by Team TMN

In2 Consulting has been appointed by Silver Spoon Investments to handle its PR and Communications in the UAE. Founded by UAE businessman Salem Khalifa bin Dasmal this year, Silver Spoon Investments’ aim from the beginning has been to develop home-grown standalone restaurants across the UAE, and is set to open its first restaurant in May 2014.

“We were looking for a boutique PR agency with food and beverage experience, strong network and relationships, and the ability to offer a service from PR to social media, as well as assist us with the launch of our company and restaurant brands,” says Salem Khalifa bin Dasmal, Founder, Silver Spoon Investments. “In2 Consulting’s approach is very similar to ours and they are fun and hip just like our brands. We look forward to embarking on this journey together and to spreading the word about Silver Spoon Investments.”

Anne Bleeker, Managing Director of In2 Consulting adds, “We look forward to working with the team at Silver Spoon Investments and to tell the great stories behind the group’s vision to create, develop and manage home grown restaurant concepts. Food and beverage is one of our passions and we are excited about the restaurant brands Silver Spoon will soon be introducing to diners in the UAE.”

WatchTime to launch Middle East edition

March 24, 2014/0 Comments/in New Launch /by Team TMN

Gulf News Magazines will launch the Middle East edition of WatchTime magazine tomorrow, which will hit the newsstands quarterly in all major newsagents, supermarkets and up to 100 select hotels. With a circulation of 8,000, WatchTime Middle East will be a quarterly title and comprise a mix of the best US editorial and locally sourced content, with Editor Nitin Nair and Features Editor Craig Hawes working closely with Joe Thompson, WatchTime Editor-In-Chief.

“The launch of WatchTime Middle East couldn’t be more timely,” says James Hewes, Publishing Director, Gulf News Magazines. “Swiss watch imports to the UAE have risen by 36 per cent in the last two years and we’re confident that WatchTime, already a highly respected publication in the industry, will quickly become a must-read for watch enthusiasts and collectors in the region.”

Gerrit Klein, CEO of Ebner Publishing International, parent company of WatchTime adds, “We are very happy to welcome Gulf News Magazines as a great business partner. They share our strategy of publishing top-quality media with the highest journalistic standards and an absolute focus on readers. Ebner Publishing has been a family-owned business with a global focus for 200 years and Gulf News is a respected authority with many years of experience in the Middle East – an ideal combination. We are sure that WatchTime Middle East will grow fast and achieve the same reputation among watch fans and the watch industry as WatchTime USA has had in the 15 years since its launch.”

Carmel Gill joins the Emirates Woman team

March 23, 2014/0 Comments/in Movers & Shakers /by Team TMN

Carmel Gill has joined the Emirates Woman team as Fashion and Beauty Assistant. Carmel, who previously worked as a Sales Associate for UK-based fashion brand,The Kooples, as well as Fashion Assistant for online fashion store, Tinnedbananas.com, is now responsible for assisting the Style Editor and Style Director on photo shoots, in addition to contributing to some of the fashion pages in the magazine.

“I fell in love with Dubai when I visited last year on holiday,” says Carmel. “I grew up in a small village in the West Yorkshire countryside so it is worlds apart from where I am from, and Dubai just amazes me. It really is a city of opportunities and it has been the best decision of my life moving here as I landed my dream job at Emirates Woman.

TOH PR signs Caudalie Paris

March 23, 2014/0 Comments/in Account win /by Team TMN

TOH Public Relations has announced its appointment to handle media and VIP relations for the launch of Caudalie Paris in the UAE. The French skincare brand is making its debut in the MENA region, and TOH PR will be responsible for introducing the brand to media and influencers in the UAE, starting with a press conference and VIP evening to be held on April 7, 2014.

“The team and I are huge fans of Caudalie; both the story behind and efficacy of its gorgeous products,” says Sophie Toh, Founder and Managing Director, TOH Public Relations. “I believe it was this enthusiasm and the existing knowledge of the brand that helped us clinch the account. Needless to say, we’re really excited to get started and to deliver strong results for the client, drawing on our extensive experience in the beauty and wellness field.”

Paz Marketing signs Bahlsen

March 20, 2014/0 Comments/in Account win /by Team TMN

PAZ Marketing has signed the account to represent German food company, Bahlsen, in the United Arab Emirates and Saudi Arabia. Founded in 1889 and headquartered in Hanover, Bahlsen currently operates five production facilities in Europe and exports products to over 80 countries worldwide.

“We are absolutely delighted to be representing Bahlsen’s business in both the UAE and Saudi Arabia,” says Zeina Akkawi, Managing Director, PAZ Marketing. “Adding a global FMCG power house with over 125 years of experience to our portfolio proves that big names are looking to boutique agencies for creative solutions, and shows their commitment to growing in the Middle East. We are in the midst of preparing for a series of outstanding regional events and looking forward to growing their business.”

Giles Deacon to host 2014 Grazia Style Awards

March 20, 2014/0 Comments/in Regional News /by Team TMN

It has been announced that British fashion designer Giles Deacon will host the 8th annual Grazia Style Awards, which will take place on Tuesday March 25, 2014, at the MusicHall, Jumeirah Zabeel Saray. The awards will be judged by a panel of industry experts, including Emily Johnston, Founder of style blog Fashion Foie Gras, Elaine Lloyd Jones, Editor, Grazia Luxury, up-and-coming British designer Ashley Williams, and Ahlan! Hot 100 trendsetter, Bong Guerrero. Voting for the Grazia Style Awards 2014 remains open to the public until March 23, 2014.

“We are thrilled to have Giles Deacon play host to our event,” says Claire Carruthers, Fashion and Beauty Editor, Grazia Middle East. “We look forward to welcoming everyone here in Dubai, as we honour the region’s vibrant fashion community and the exceptional individuals and brands whose talent, passion and valuable contributions over the past year have helped propel our industry forward. It’s going to be a truly memorable evening.”

DPQ signs Habib Bank Limited

March 19, 2014/0 Comments/in Account win /by Team TMN

DPQ Communications has won the PR and marketing account for Habib Bank Limited (HBL), and are the first agency to sign such an account with HBL, who have previously only worked on an in-house basis. Headquartered in Pakistan, HBL operates over 1,500 branches, and was the second foreign bank to commence operations in the UAE in 1967.

“We are extremely pleased and privileged to be looking after such a prestigious financial services organisation,” says Elsa Roodt, Co-Founder, DPQ Communications. “They have a number of exciting initiatives in the pipeline for 2014, and we are looking forward to helping them launch these and taking their brand to the next level.”

StickyGinger signs The H Dubai PR account

March 18, 2014/0 Comments/in Account win /by Team TMN

StickyGinger has been appointed as the official Public Relations agency for The H Dubai, starting March 2014. Positioned at One Sheikh Zayed Road, the hotel houses popular Dubai hot spots OKKU, Amika and 40Kong.

“We are delighted to announce that The H Dubai is now part of our growing portfolio of lifestyle clients,” says Kiera Purdue, Co-Founder, StickyGinger. “Having already established itself as a leading hotel in a city that thrives on hospitality, we hope to support the organisation in further strengthening the brand name in the market as well as bringing added value across all elements of their communication strategies.”

Ellen Kang, Director of Marketing and Communications, The H Dubai, adds: “We look forward to working with StickyGinger’s dynamic and experienced team. With a proven track record of media outreach and consumer engagement, we’re looking forward to our new relationship delivering positive outcome in terms of reaching and exceeding our marketing goals as a brand.”

LylaLovesFashion relaunches with new look

March 17, 2014/0 Comments/in New Launch /by Team TMN

In celebration of its fifth anniversary, Middle East fashion, beauty and lifestyle blog, LylaLovesFashion.com has relaunched with a new look. Visitors can expect a new layout and user friendly navigation plus posts in Arabic, making LylaLovesFashion.com the first dual language blog in the UAE.

“After five successful years of LylaLovesFashion.com, I felt it was time to take it up a notch,” says Zahra Lyla Pedram, Founder and Editor, LylaLovesFashion.com. “After all, in an industry that changes every season, it is vital to keep up with the trends. The addition of Arabic was a natural move, since the blog is based both in Dubai and London.”

Winners of Dubai Lynx Awards 2014 announced

March 13, 2014/0 Comments/in Award win /by Team TMN

The winners of the Dubai Lynx International Festival of Creativity 2014 have been announced, following last night’s lavish gala awards ceremony. With eight international juries judging from a total of 2,279 entries in 15 Awards categories, 503 were shortlisted with a total of 207 awards presented. Sponsored by Motivate Publishing and Choeiri Group, the Dubai Lynx Awards ceremony was held at the Madinat Arena, Madinat Jumeirah.

Memac Ogilvy Dubai was awarded the Agency of the Year title, with Starcom Mediavest Group winning Media Agency of the Year, and the Network of the Year was awarded to Ogilvy & Mather.

Kairo, Cairo were given the title of Independent Agency of the Year, while Land Rover was presented with the Advertiser of the Year award. The Lynx Palm Award, given to the most awarded Production Company in the Film or Film Craft sections, was won by Dé Ja Vu, Dubai.

The individual award for Dubai Lynx Advertising Person 2014, was awarded to Eddie Moutran, Chairman and CEO of Memac Ogilvy Group MENA.

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