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STEPHEN PR to represent F&B group

October 21, 2018/in Account win, Featured /by Suad Ashimi

Dubai-based public relations agency, STEPHEN PR has been appointed to handle the PR and communications for Passion F&B Group across the region. Founded in 2014, the food and beverage group handles restaurants such as Trèsind and Carnival by Trèsind while focusing on an Indian dining experience. STEPHEN PR will use its knowledge of the regional market to ensure that Passion F&B receives the brand awareness needed to compete within the food and beverage market.

‘To work with such an innovative group of people like Passion F&B is an honour for myself, the team who will be handling the account and our portfolio,” says Shawn Stephens, Founder and Managing Director, STEPHEN PR. “Both Trèsind and Carnival by Trèsind not only have some of the best food in town but also, some of the most creative and interesting spaces. We look forward to more people enjoying the Innovative Indian cuisine and experiences the group has to offer.”

ACG to represent hotel chain

October 21, 2018/in Account win, Featured /by Suad Ashimi

Integrated communications agency, Absolute Communications Group (ACG) has been appointed to represent Leva Hotel Apartments in the UAE. The hotel chain offers guests an enhanced hospitality experience with curated services and amenities from across the globe. ACG will handle all PR and communication activities in the region for the hotel brand.

“Leva Hotels and Absolute go a long way and we are proud that their faith in us has remained unchanged,” says Victor King, Founder and CEO, Absolute Communications. “Winning a client from yet another industry altogether is proof of the competence and capabilities of boutique agencies, clearly indicative of the fact that size has little to do with performance in our market. We feel fortunate that they have recognised our efforts and have placed their trust in our talents.”

POP Communications to represent bridal label

October 21, 2018/in Account win, Featured /by Suad Ashimi

Dubai-based public relations and influencer marketing agency, POP Communications has been appointed to represent House of Moirai. Founded in 2012, the bridal wear label specialises in Bohemian-inspired wedding dresses that are handmade in their Dubai studio. POP Communications will handle their traditional PR including new brand extension launches.

“As a boutique agency, House of Moirai was a natural fit for us,” says Sarah Dudley, Managing Director, POP Communications. “The market for bridal wear in Dubai is busy but there is a distinct niche in the market for contemporary bridal wear that caters for the alternative bride. We are excited to work with House of Moirai at such an exciting time in their brand journey.”

TishTash to represent The Smile Bar

October 21, 2018/in Account win, Featured /by Suad Ashimi

Dubai-based marketing and PR agency, TishTash has been appointed to represent The Smile Bar. Set to launch in Dubai towards the end of October, The Smile Bar is a teeth whitening service that pairs modern equipment and a comfortable atmosphere to offer customers teeth whitening services in short periods of time. TishTash will handle the brand’s social media and PR activities across the region.

“Teeth whitening is big business, but it can be a quite a scary prospect for many consumers,” says Natasha Hatherall-Shawe, Founder, TishTash. “Previously choices were limited but The Smile Bar’s unique combination of a beautiful spa environment with the best in teeth whitening technology provides customers with a unique experience, which is a win-win in my beauty book. We are excited to be able to share this innovative concept with the women and men of Dubai.”

Katch International to handle rooftop lounge

October 21, 2018/in Account win, Featured /by Suad Ashimi

Dubai-based integrated communications agency, Katch International has been appointed to represent Eve Penthouse and Lounge in the UAE. Located in the Hyatt Regency, the rooftop lounge offers a menu with modern twists on traditional international dishes. Katch will oversee the brand’s PR, social media, branding and digital marketing as well as organising the venue’s grand opening event.

“Eve Penthouse & Lounge is an extremely exciting brand to work with, made all the more intriguing by the fascinating concept behind it,” says Georgie Woollams, Managing Director, Katch International. “A truly spectacular location, combined with such fantastic entertainment and F&B offerings, makes Eve a venue capable of redefining the Dubai social scene.”

SOCIATE to handle luxury restaurant

October 16, 2018/in Account win, Featured /by Suad Ashimi

Dubai-based marketing and PR agency, SOCIATE has been appointed to represent Le Gourmet Galeries Lafayette in the UAE. With over eight unique concepts under one brand, Le Gourmet Galeries Lafayette features cuisines from different countries and is known for placing an emphasis on social dining. SOCIATE will handle the PR operations and social media for the brand across the UAE to raise awareness.

“I’m thrilled to have such a vibrant brand join SOCIATE’s portfolio,” says Rosa Bullock, Founder, SOCIATE. “Our PR team houses a handful of passionate foodies who are equally delighted to be working with such a creative brand. We’re determined to trailblaze with this account.”

Leo Burnett Dubai makes new appointment

October 14, 2018/in Featured, Movers & Shakers /by Suad Ashimi

Leo Burnett Dubai, part of Publicis Groupe has appointed Joëlle Jammal to the role of Deputy Managing Director. With over 25 years of experience in advertising across the MENA region, Joëlle previously worked across brands such as McDonald’s, Bel and Ferrero and most recently worked with Leo Burnett Jordan where she held the role of Managing Director. In her new role, Joëlle will play an integral part in the growth of the agency while also being the key point of contact for senior clients across the organisation.

“I am excited by the new challenge of growing our business and the relationships I have built over the last ten years with the team at Leo Burnett and our clients,” says Joëlle. “We will continue to grow our multi-channel offering to our clients, and ensure a holistic approach to creative across all touch points.”

Performance Communications to represent inaugural marathon

October 14, 2018/in Account win, Featured /by Suad Ashimi

Sports and automotive communications specialists, Performance Communications has been appointed to represent ADNOC Abu Dhabi Marathon in the UAE. Organised by RCS Sports and Events DMCC and set to take place on December 7, 2018 the event brings together professional athletes and novice runners to showcase the landmarks of the city. Performance Communications will provide all PR and media support for the event across the region.

“As a sports specialist, the opportunity for us to be part of such a significant moment in the ongoing development of Abu Dhabi as a destination for global sports events is truly exciting,” says Peter Ganney, Performance Communications. “A marathon is celebration for any major world city and the addition of this race to Abu Dhabi’s stellar sports calendar is no different. We’re looking forward to being part of its success as well as working with such a globally renowned sports event organiser as RCS.”

Aurora The Agency to handle fitness event

October 14, 2018/in Account win, Featured /by Suad Ashimi

Dubai-based boutique agency, Aurora The Agency has been re-appointed to represent Les Mills. Organised in partnership with Reebok, Les Mills is set to take place on December 8, 2018 at the World Trade Centre for the second year running. Aurora The Agency will work closely with Les Mills’ local and international team to announce their 50 year anniversary and new cycle initiatives in the region.

“We are so happy to be working with this internationally renowned brand for a second year,” says Scarlett Sykes, Director of Lifestyle Communications, Aurora The Agency. “They are celebrating 50 years of experience and have a lot to talk about! Watch this space!”

Catch Communications to represent polo event

October 14, 2018/in Account win, Featured /by Suad Ashimi

Dubai-based boutique communications consultancy, Catch Communications has been appointed to represent the Pink Polo event. Organised by Ghantoot Polo and Racing Club, the one day event is built around a polo exhibition game that aims to support breast cancer awareness in the UAE. Catch Communications will work towards strengthening Pink Polo’s brand positioning through media and raise awareness about the event and initiative in the region.

“We are thrilled to be working alongside the Abu Dhabi sports council and supporting them with this very noble cause,” says Injeel Moti, Managing Director, Catch Communications. “Pink Polo grows bigger and better each year and we have an exciting line up of activities planned for 2018. We look forward to supporting their vision and contribute to its overall success in the region.”

Posts

STEPHEN PR to represent F&B group

ACG to represent hotel chain

POP Communications to represent bridal label

TishTash to represent The Smile Bar

Katch International to handle rooftop lounge

SOCIATE to handle luxury restaurant

Leo Burnett Dubai makes new appointment

Performance Communications to represent inaugural marathon

Aurora The Agency to handle fitness event

Catch Communications to represent polo event

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