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markettiers officially appoints Rachel Lewis

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Having worked with markettiers since June 2017 as freelance Senior Account Executive, Rachel Lewis has now officially been appointed to the role of Senior Account Executive. Rachel previously worked with Edelman DABO, where she was an integral member of the consumer team across technology, entertainment and arts, and culture sectors. In her new role, she will work on key projects with both PR agencies and directly with clients on broadcast-driven campaigns and consumer activations, across industry sectors. She will also support the team with creative consultancy across content creation, managing the production and delivery of this content and undertaking targeted media relations that ensure campaigns deliver for both clients, brands and media owners.

“I’m delighted to be joining the region’s dedicated broadcast specialist,” says Rachel. “markettiers MENA have been delivering some of the most exceptional digital and video-led campaigns in the region since their inception in 2014. As a firm believer in putting content at the heart of campaigns, I’m excited to bring my knowledge and passion in both PR and video production to help create more memorable campaigns for clients.”

New promotion at TishTash

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TishTash Marketing and Public Relations promotes Marwa Mohamed to the role of PR Account Executive. Having joined the agency in January 2017 as PR Assistant, Marwa will continue to work on TishTash’s portfolio of beauty brands, including Rahua, Rodial, Cyclelogicals and The Organic Pharmacy.

“Working at TishTash has been a rewarding career experience, giving me the opportunity to work with reputable brands and pursue my passion for beauty and wellness,” says Marwa. “I’m thrilled for my new chapter as an Account Executive and look forward to supporting the growth of this organisation.”

Natasha Hatherall-Shawe, Founder and Managing Director, TishTash Marketing and Public Relations adds, “Marwa has been a hardworking and valuable member of our team, and we are proud to recognise her contribution to our team’s continued success.”

Marriott International appoints Sarah Walker Kerr

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Marriott International has appointed Sarah Walker Kerr to the role of Vice President of Communications Middle East and Africa. Sarah previously worked with Armani Hotels and Resorts, part of Emaar Hospitality Group as Director of Public Relations and most recently with The Ritz-Carlton Hotel Company as Regional Director of Public Relations Middle East, Africa, India and Japan. In her new role, she will be responsible for devising and implementing the overall communications strategy for Marriott International across the region by driving visibility and enhancing the perception of the company, and its brands as well as increasing its voice in the media. She will also provide counsel to the senior executive leadership team and manage crises communications, reputation management, brand communications as well as internal and external communications.

Yi-Hwa Hanna joins Edelman Dabo

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Edelman Dabo has appointed Yi-Hwa Hanna to the role of Senior Content Manager. Bringing with her a wealth of experience in journalism, Yi-Hwa previously worked with ITP Media Group, as Deputy Editor for Good Housekeeping Middle East and most recently as Editor-in-Chief of Women’s Health Middle East. In her new role, she will be working with the brand teams on content management, strategy and creation.

“Content strategy and management is a relatively new discipline, and is one that continues to evolve as content creation and the way we communicate continues to do so in the changing media landscape,” says Yi-Hwa. “It’s an exciting role to be in and a great way to utilise a diverse skill set in creating impactful, lasting, and effective perceptions whether that’s in the scope of branding, communications marketing, or indeed, even the broader publishing industry. I’m thrilled to be entering the next phase of my media career not only in this great position, but also with such an innovative, thought-leading, progressive and creative company like Edelman Dabo, where both the company itself and the staff are among the most well-reputed in the industry.”

Bauer Works welcomes Vineetha Menon

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Bauer Works has appointed Vineetha Menon to the role of Digital Editor. Vineetha has worked with several local media brands including Aficionado, Dubai Calendar and ITP Media Group’s publication, Time Out Dubai. She most recently worked with NPI Media as Senior Editor, where she worked across the Concierge luxury and lifestyle portfolio. In her new role, she will work with the content team at the Department of Tourism and Commerce Marketing (DTCM) for VisitDubai.com and related channels with the aim of ensuring visitors remain up to date on the best places to eat, where to shop, things to do and what to experience while in Dubai.

“I am thrilled to join the team at Bauer Works, working in-house with the DTCM team,” says Vineetha. “As Digital Editor, I look forward to presenting the very best for visitors to see and experience in Dubai with a focus on ‘always-on’ content.”

Jason O’Connell joins The Big 5 Hub

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Construction brand, The Big 5 Hub, part of dmg events has appointed Jason O’Connell to the role of Editor. Jason was previously Editor at Construction Business News Middle East, a publication of BNC Publishing and will now take on his new role at The Big 5 Hub, where he will be responsible for the brand’s website as well as The Big 5 Hub Quarterly magazine. He will also handle the brand’s other publications Preview and The Big 5 Show Daily, which features the region’s construction trade show, conferences and other related events.

“The Big 5 Hub has grown over the previous years and with a lot of developments underway in the MENA region, we are glad that Jason joined us to strengthen the Big 5 Hub team and lead the generation of the content,” says Josine Heijmans, Portfolio Director – Construction, dmg events. “Our website, e-newsletters, magazines and features, and activities at the exhibitions will greatly benefit from Jason joining us.”

New Chief Marketing Officer at General Motors ME

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General Motors has appointed Molly Peck to the role Chief Marketing Officer for the Middle East. With over 20 years of experience in working with General Motors, Molly has worked across several automotive brands including Chevrolet as Director of Advertising and Sales Promotion, and most recently with Buick as Director of Marketing. In her new role, she will be responsible for all marketing and customer experience strategies as well as programs for the GMC and Chevrolet brands across ten Middle East markets where General Motors operates. She will also handle the brand communications, advertising, digital marketing, retail experience and customer engagement of the automotive brands in the region.

“With the advancements we see on the product, technology and customer service fronts, it’s certainly an exciting time to be at General Motors Middle East,” says Molly. “I look forward to working with our teams and dealers to provide customers with experiences and vehicles that are truly world class.”

New joiner at Coffee Communications

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Coffee Communications has appointed Augustine Paredes to the role of Creative Assistant and Graphic Designer. Augustine previously worked in Sweden with Photowall as Photo Editor and the Philippines with Art Personas Ink as Art Director before moving to the UAE and most recently working with Hyku D Photography as Photographer and Videographer. In his new role, he will become an integral part of the creative content development at Coffee Communications and help in strengthening as well as growing strong visual content and creative copywriting as the foundation of the agency’s output across social media, marketing and public relations.

“Working for Coffee Communications means working with passion and integrity,” says Augustine. “As a visual artist working mostly on graphic design and photography, thinking outside the box is essential for career growth — and working with Coffee Communications gives me that opportunity as we keep on brewing innovative ideas every time.”

Yi-Hwa Hanna steps down at Women’s Health

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After eight years with ITP Media Group, Yi-Hwa Hanna is moving on from her position as Editor-in-Chief of Women’s Health Middle East. Yi-Hwa joined ITP Media Group in 2010 and worked across a number of publications including VIVA Magazine as Features Editor and Good Housekeeping Middle East as Deputy Editor before taking on her most recent role of Editor-in-Chief at Women’s Health Middle East. Having been a key member of Women’s Health Middle East’s launch team and as a part of her role, she conceptualised the features of the magazine from start to finish, worked with emerging talents in the creative fields, handled photoshoots and represented the brand on several occasions to lead it towards becoming one of the region’s most recognised titles.

Yi-Hwa will be moving on to a full-time position in content management at a leading agency, and continue to work on her lifestyle blog, intotheether.me, where she will write and feature contributors time to time on a number of thought-provoking topics, interesting information, practical advice and inspirational stories.

“Launching and then working on Women’s Health Middle East as the Editor-in-Chief for the past four years has been a dream role for me in many ways, where I was able to combine both my skill set and personal passions and work with some of the most inspirational people I’ve met throughout my career,” says Yi-Hwa. “I’m so proud to have been able to grow the brand into what it is today and it will always remain a highlight of my career. However, it’s time for a new adventure for me and I’m thrilled to be moving on to a new chapter, at an exciting position with an amazing team of people.”

Duha Shabib joins Galeries Lafayette and BHV MARAIS

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Galeries Lafayette and LE BHV MARAIS, part of the Galeries Lafayette Group has appointed Duha Shabib to the role of PR and Social Media Manager. Duha previously worked with Hill+Knowlton Strategies as Account Executive and most recently with Chalhoub Group as Senior PR Executive, where she handled the Group’s concepts stores including, TRYANO, Wojooh and Tanagra. In her new role she will be managing all communications and social media platforms for Galeries Lafayette and BHV MARAIS. She will also be responsible for promoting the brands different categories including, interior design, food, women and men’s fashion across the region.

“I am thrilled to have the opportunity to be handling Galeries Lafayette and LE BHV communication department and looking forward to making a positive contribution to the organisation,” says Duha.