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ewmoda website goes live

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UAE-based women’s forum ExpatWoman.com has launched fashion and lifestyle website, ewmoda.com. Working closely with an editorial team, bloggers and influencers, the new website features local and international news and features as well as the latest trends from the fashion, beauty, home, lifestyle and travel industry.

“ewmoda is a natural extension of the ExpatWoman brand,” says Gail Livingstone, COO, ME Digital Group. “With over 600,000 unique visitors a month and an increasingly younger and mobile demographic, we are excited to provide a new website that will become the go-to source for current happenings in the fashion and lifestyle arenas both locally and internationally.”

Several promotions at PHD

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The Middle East offices of media and communications agency, PHD, part of Omnicom Media Group, has announced several internal promotions to accommodate their goals of regional expansion and new service offerings.

Hassan Shoker, previously the head of investments for PHD UAE, will now oversee all markets under PHD MENA, including Egypt, Lebanon and Saudi Arabia. Ian Dolan has been appointed as the Head of Strategy and Content and will be responsible for the network’s social media and digital solutions. Sandra Essa and Stephanie Medlege have both been promoted to the role of Associate Director – Planning. In their new role, Sandra and Stephanie will further contribute to strategic planning and execution for their client’s success.

“When I joined PHD 8 years ago, it was impossible to predict the incredible journey we were about to have together,” says Elda Choucair, CEO, PHD MENA. “Looking back, it has been a phenomenal experience of growth, not just for me personally or the agency, but also our exceptionally talented team and the brands that are like family to us. These well-deserved promotions are a sign that our collective progress is made up on individual achievements and excellence. Together, with our clients, we are dedicated to continuing this shared journey of growth for the benefit of all.”

Regional Press and PR Manager joins Benefit Cosmetics

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Benefit Cosmetics has welcomed Roxane Ferrer to the role of Regional Press and Public Relations Manager. With seven years of experience in public relations, Roxane previously worked for CHANEL as Middle East PR Manager and most recently for Strategies International as PR Manager. In her new role she will be responsible for all regional press as well as PR operations for the brand across the region.

“I’m excited to be joining such a fun and unique brand,” says Roxane Ferrer. “Benefit Cosmetics is all about creativity and I am happy to join the team during such a key time for the brand.”

Louis Vuitton Middle East makes new appointment

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Louis Vuitton Middle East has appointed Negar Ghodstinat to the role of Communications Director starting January 2017. With over 13 years of experience, Negar previously worked at MTV Networks International as Account Director and most recently at Motivate Publishing as Group Publisher for luxury and lifestyle working across several luxury titles including Emirates Woman and Jumeirah Magazine. In her new role she will oversee the PR, advertising, digital and corporate events division of the company.

“I’m very excited and eager to be joining the brand side after over a decade on the media front,” says Negar Ghodstinat. “Joining Louis Vuitton family is most certainly a dream come true and I feel honoured to become part of such an amazing team.”

Times of Oman secures awards at ENA

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Following two gold and three silver accolades at the 2016 Wanlfra Middle East Digital Awards, Times of Oman has secured two Awards for Excellence at the European Newspaper Awards (ENA). The title was recognised in the category of ‘Online Infographics’ for its use of interactive digital graphics in the ‘Omani Dress’ and ‘Rio 2016’ features that were published on its online platform. The English daily also received four accolades in the ‘Sectional Front Pages’ category for its print newspaper. The award ceremony will take place during the European Newspaper Congress from May 21 -23, 2017, at the City Hall of Vienna.

“2016 has been a strong year for timesofoman.com for growth, both in audience and traffic as well as digital creativity,” says Scott Armstrong, Chief Executive Editor, Times of Oman. “We are already excited for what 2017 holds as we push ourselves further.”

PRCA launches new award

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Public Relations and Communications Association Middle East and North Africa (PRCA MENA) has introduced a new award category for the upcoming awards ceremony that will be held on February 8, 2017. The ‘Influencers Relations’ award aims to recognise and honour the efforts of PRs and marketers that develop successful campaigns with the help of targeted influencer relations.

“I am pleased to announce that the Influencer Relations award has been added to the inaugural PRCA MENA Awards,” says Leanne Foy, General Manager, PRCA MENA. “We are all aware that our work spans further than media relations and the demand for this category displays exactly that.”

Dubai Lynx announces Advertiser of the Year

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The Dubai Lynx International Festival of Creativity has announced that Coca-Cola Middle East will be awarded the 2017 Advertiser of the Year. The award honours and embraces advertisers in the region for their innovation in creative communications.

“We are extremely proud to be honoured with this award.,” says Tolga Cebe, Marketing Director, Coca-Cola Middle East. “At the Coca-Cola Company, we continuously strive to engage with billions of consumers and make everyday moments special. We always challenge ourselves to enhance the way our brands connect with consumers leveraging both global and local insights. This award is a wonderful recognition for Coca-Cola and our agencies here in the region.”

Ink partners with in-flight magazine

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London-based travel media publishing company, Ink, has signed an agreement to relaunch and produce the monthly in-flight magazine, Oryx magazine for Qatar Airways. The agreement will see Ink produce a revamped edition of Oryx magazine and will be available starting from January 1, 2017, on board the Qatar Airways’ aircraft across all cabins. The revamped magazine will have a different theme every month and feature content about the Middle East as well as exclusive photographs and original story telling in both Arabic and English with an emphasis on luxury, lifestyle and travel.

“We are delighted to be partnering with Ink due to its wealth of international experience in creating the most inspiring and award-winning content today,” says Salam Al Shawa, Senior Vice President of Marketing and Corporate Communications, Qatar Airways. “The newly designed magazine will be available in all cabins and it will further elevate the on-board experience for our loyal passengers.”