Seven Media launches video production company 

UAE-based communications agency, Seven Media has launched a new video production company, Seven Studios. Headquartered in Abu Dhabi, Seven Studios will produce cutting-edge social media content, consumer-focused multimedia campaigns, animations and innovative corporate videos across multiple sectors including government, sport, entertainment and hospitality. The company aims to satisfy the demand for multimedia content in the region and has already signed contracts to produce video content for international brands. The new company will also see the appointment of Jim Bartle to the role of Creative Director, where he will work closely with bands, create complex video projects and brainstorm fresh ideas with the creative team.

“This is an exciting and challenging time to work in this market, where we have really ‘seen it all’ and I find that clients are ready to be pitched ever more creative ideas to stand out from the crowd and tell their stories,” says Jim. “I’m certainly looking forward to meeting this challenge as Creative Director of Seven Studios.”

“The power of video story-telling is particularly strong in the Middle East, with 35% of all online time here spent watching video,” says Gregg Fray, Co-Owner, Seven Studios. “There has been a 90% year-on-year increase in mobile watch time and that trend is set to continue, so clearly organisations who want to cut through the noise need to be putting innovative, relevant and shareable video content out in that space. Seven Media has produced video for its PR clients for some time, but we launched Seven Studios in response to a growing demand for stand-alone video and video-led campaigns to really tailor that service.”


New Content Director to join Seven Media

Anthony Richardson has been confirmed as the new Content Director at Seven Media. The former Assistant News Editor for The National and most recently Bureau Chief at Bloomberg in Hong Kong, will commence his new role on November 3, 2013.

In addition to editing all English language output from the agency including press releases, collaterals and social media plans, Anthony will also oversee the corporate brochures division and the multimedia team. Anthony will work closely with Janty Nakhesh who heads up the Arabic team to ensure all content produced is of an exceptional standard.

“We’re very much looking forward to Anthony joining the Seven Media team,” says Gregg Fray, Co-Founder of Seven Media. “We are continually looking to strengthen our team and with a wealth of experience, we feel Anthony is the perfect candidate to ensure our content creation remains at the very best of standards as our company grows.”