Dubai – Page 228 – The Media Network

DPQ Communications to represent eZayed Real Estate

September 17, 2014/0 Comments/in Account win /by Team TMN

DPQ Communications has won the account to represent eZayed Real Estate – the first online specialist real estate auction platform in the Middle East. Newly launched to make property more accessible, eZayed will hold an estimated four auctions per year with up to 28 of Dubai’s most in-demand properties for sale, with options for buyers to attend auctions in person or bid through eZayed’s online portal.

“Winning the eZayed pitch and adding to our real estate portfolio is a tremendous achievement,” says Elsa Roodt, Managing Partner, DPQ Communications. “This is a very exciting time for the real estate market and we are looking forward to eZayed’s first auction in December.

SME Advisor to host Roadmap for Growth Conference

September 16, 2014/0 Comments/in Events /by Team TMN

SME Advisor, a leading publication for business owners published by CPI Media Group, has announced the final line up for its one-day conference entitled ‘Roadmap for Growth’. Hosted in association with strategic partners National Bank of Abu Dhabi (NBAD) and Etisalat, the event is expected to draw a crowd of over 400 owners and managers of SME businesses across the GCC. The event will be held September 29, 2014, and will take place at the Jumeirah Beach Hotel, Dubai.

The day’s themed sessions – based on leadership, connectivity and growth – are anchored by ten VIP speakers, who fluently understand the SME agenda and the critical landmarks of growth. The final session of the day will follow a unique format, with two adversary panels debating whether it is best to achieve growth by borrowing or by building on profits and re-investment. The sessions will include a strong emphasis on aspects such as sustainability, marketing, corporate strategy and business education.

“The event is a powerful point of focus for everyone leading and building an SME in the region,” says Paul Godfrey, Editor, SME Advisor. “It will also provide networking opportunities for the suppliers and contractors eager to reach these decision makers. We are very pleased to have an impressive line-up of speakers, not just from our event partners NBAD and Etisalat, but from some key businesses across the region.”

To register for the conference, visit http://smeadvisor.com/events/smeroadmap/registration.php#registration

Four Communications to acquire Consolidated PR

September 16, 2014/0 Comments/in Regional News /by Team TMN

Four Communications, part of the Four Communications Group, has made an offer to acquire 100 percent of Consolidated PR Limited, the UK public relations brand. The offer has been recommended by the board of Consolidated PR and more than 90 percent of shareholders have already agreed. The deal is expected to be completed successfully sometime in early October, 2014.

With the addition of Consolidated PR, Four Communications Group’s fee income would reach up to £15.5 million. Nick Clark, Managing Director of Consolidated PR would join the Four Communications Group operating Board, and Directors Will Holt, Elspeth Rothwell, Liz Fay and Anne Clarke would become Practice Directors. Upon completion, Consolidated PR would initially retain its brand whilst the companies plan for the future.

“We are please to make this offer to the shareholders of Consolidated PR and look forward to the completion of the deal as the next step in both our futures,” says Nan Williams, Chief Executive, Four Communications Group. “Consolidated PR is an excellent fit alongside our other communications teams and does exceptional work for their list of clients.”

Nick Clark, Managing Director of Consolidate PR adds, “We believe the future of communications is integrated and international, so by joining Four Communications we are opening up those opportunities for our clients and people. The board has unanimously voted to recommend this future to shareholders.”

DPQ Communications wins Tweezerman account

September 15, 2014/0 Comments/in Account win /by Team TMN

DPQ Communications has won the account to handle international beauty brand Tweezerman across the Middle East. Available in the region since 2010, the brand features cutting-edge male and female tools which are available across outlets including Harvey Nichols, Boots, Areej and Bloomingdales.

“We are excited to be working with a beauty brand like Tweezerman,” says Katie Harvey, Managing Partner, DPQ Communications. “They have an exciting range of tools from tweezers, eyelash curlers and nail clippers, and we look forward to adding value to the brand and establishing it as a beauty leader in the region.”

SweetBeam partners with Grand Hyatt Dubai

September 15, 2014/0 Comments/in Account win /by Team TMN

SweetBeam, the marketing specialist focused exclusively on in-house guests in luxury hotels and resorts, has partnered with Grand Hyatt Dubai to deliver a full range of personalised guest communications services to boost in-house guest spending. SweetBeam will provide Grand Hyatt Dubai with turnkey services which include marketing consulting, guest intelligence and data analysis and digital display marketing services.

“We are proud to partner with Grand Hyatt Dubai, which is already one of Hyatt’s strongest performing properties worldwide,” says Troy Simoni, CEO, SweetBeam. “The hotel serves a wide range of guests, from business travellers and convention delegates, to leisure tourists and families, so it has a significant opportunity to increase in-house guest spending and satisfaction levels through individualised guest marketing. With its spectacular spa facilities and more than 14 restaurants and bars, Grand Hyatt Dubai has a lot to offer. We look forward to helping the hotel enhance engagement with each of its guests – and in turn, customer spending and satisfaction levels – by sharing targeted messages about the property’s outlets and services, tailored to individual guest preferences.”

Sandra Farrero joins Madinat Jumeirah

September 15, 2014/0 Comments/in Movers & Shakers /by Team TMN

Jumeirah Group, the Dubai-based luxury hotel company, has appointed Sandra Farrero as the new Director of Marketing and Communications at Madinat Jumeirah. Having joined Jumeirah in June 2011, Sandra most recently co-led the pre-opening and launch phase of Jumeirah Port Soller Hotel and Spa in Mallorca, and brings to her new role a diverse portfolio of experience having worked across luxury hotels in Spain and England. Sandra will work alongside the Director of Sales and Marketing, where she will lead and further develop the resort’s dynamic marketing and communications team across PR, marketing and partnership development. From 2015 onwards, the pre-opening phase of Madinat Jumeirah’s expansion will become a crucial aspect of Sandra’s role, combined with an increased force on the resort’s digital strategy and brand development.

“I am very excited to have joined Madinat Jumeirah after spending the last three years in Mallorca,” says Sandra. “Madinat Jumeirah is the indisputable leader in luxury resort hospitality, and to be part of this incredible team of colleagues is an honour.”

New online magazine launches

September 14, 2014/0 Comments/in New Launch /by Team TMN

Online ‘blogzine’, Style Vault Dubai, has launched its first issue. Co-Founded by PR professionals Zainab Imichi Alhassan and Natasha D’Souza, Style Vault Dubai offers a new perspective into the Dubai lifestyle, covering fashion, beauty, food, nightlife and creative people. With an online platform updated daily – stylevaultdubai.com – Style Vault Dubai is now available monthly with a free subscription.

“Style Vault Dubai was created as a platform to curate global fashion and lifestyle content and give it a Dubai point of view,” says Zainab. “We wanted something laid-back, young, modern and cool.

Natasha adds, “The magazine caters to Dubai’s tech-savvy and intelligent populace, and our readers are people who will match a Prada bag with a Zara dress. We are trying to create something cheeky, something different.”

Z7 Communications wins account to represent Coach

September 14, 2014/0 Comments/in Account win /by Team TMN

Z7 Communications has been appointed to represent Coach across the Middle East. The designer brand recently unveiled its first campaign under the tenure of Creative Director Stuart Vevers, with the Fall 2014 collection to feature ready-to-wear and accessories for the brand. Coach is currently available across the Middle East with boutiques in the UAE, Saudi Arabia, Kuwait and Bahrain.

“We are delighted to announce the addition of Coach to our portfolio of luxury brands,” says Zeina El-Dana, Founder and Managing Director, Z7 Communications. “This is a very exciting time for Coach and we look forward to highlighting the new collections and the brand’s modern direction throughout the Middle East.”

TCApr to represent El Corte Inglés

September 11, 2014/0 Comments/in Account win /by Team TMN

Following on from a competitive pitch process, TCApr has won the account to represent El Corte Inglés, Spain’s leading department store in its communications activities across the GCC. Headquartered in Madrid, Europe’s largest department store chain carries a range of designer boutiques including Louis Vuitton, Cartier, Armani, Dior and Hermes.

“Winning the El Corte Inglés pitch is a huge achievement for TCApr and reaffirms our company’s commitment to what we are and what we achieve for our clients,” says Ahmed Soliman, Managing Director, TCApr. “Our company is based on passionate marketers, so to win this account solidifies our passion in delivering the best service and expertise to each and every one of our clients. We are excited to represent El Corte Inglés, and look forward to working closer with the brand in the ever expanding and developing GCC business market, as well as being able to implement our innovative ideas in the region, as well as in Spain, on behalf of El Corte Inglés.”

Vineetha Menon joins NPI Media

September 11, 2014/0 Comments/in Movers & Shakers /by Team TMN

Vineetha Menon has joined NPI Media as Editor of the Concierge portfolio. Having spent the previous two years at Mediaquest, Vineetha was Editor of Aficionado across its print, online and iPad editions, and was responsible for content across client-led titles including the monthly events guide for Dubai Tourism, Dubai Calendar and Mercedes Benz magazine. In her new role, Vineetha’s primary focus will be on the Abu Dhabi edition of the Concierge magazine.

“I’m excited to be joining the fantastic team at NPI Media,” says Vineetha. The Concierge magazine portfolio has such a wide reach in the region, and I look forward to contributing to its further success!”

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