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ShortList welcomes Michaela Williams

Michaela Williams has joined ShortList UAE as Beauty and Food Editor. Having previously worked within APP Gulf as Lifestyle Director of Stylist magazine, Michaela will continue to produce regular beauty pages and features for Stylist, but in a freelance capacity. In her new role, Michaela will work across lifestyle, beauty and grooming pages – aimed at both men and women – for the UAE edition of ShortList, which differs from its UK counterpart by targeting a mixed gender audience.

 

Emilie Goldstein Mikulla promoted at WH&F

Emilie Goldstein Mikulla has been promoted from Lifestyle Editor to Deputy Editor of Women’s Health & Fitness Middle East, part of Mastermind Publishing Group. Emilie – who has worked on the title on a freelance basis since 2010 – will be responsible for the lifestyle pages of the magazine as well as working closely with the Editor to conceptualise new ideas for content and to produce the title. In addition to her role as Deputy Editor of the health and fitness title, Emilie is also an established pilates and E-RYT instructor, teaching Yoga Tune Up – a mobility training that combines Yoga, physical therapy principles and other strengthening modalities.

“I have been part of the Women’s Health & Fitness team for five years,” says Emilie. “They are like family to me; I am thrilled to be able to contribute to the title in this new capacity.”

The Event Company rebrands

Dubai-based events management agency The Event Company has rebranded as TEC. The rebrand means a new logo and brand identity for TEC, a company started by British entrepreneur Natalie Crampton, in Dubai, in 2008. The agency currently has offices in Dubai, Doha and Kuwait, with plans to open in Saudi Arabia and Singapore later this year, and a client base including HSBC, Cisco, Bloomberg and The Estee Lauder Group.

“The type of work we do has naturally evolved over the years as we’ve grown,” says Natalie. “We initially started out as purely a corporate events agency but over time our clients have requested that we manage digital campaigns, PR and, more recently, social media. Whilst the name ‘The Event Company’ initially worked well for us, in the last couple of years it has been somewhat limiting. We decided to undergo a rebranding exercise to create an identity that speaks of our passion, persistence and global capability.”

Aswathy Sathish joins Motivate

Aswathy Sathish has joined Motivate Publishing as Assistant Editor, Books Division. Having previously worked for Motivate’s Books Division as Editorial and Marketing Assistant between 2011 and 2013, Aswathy has just graduated from New York University with a Masters of Science in Publishing degree. In her new role, Aswathy will work with the Books Division’s Senior Editor, Poonam Ganglani, in researching, editing and writing copy for various books and other products published by Motivate.

“It feels good to be back on the books team,” says Aswathy. “It’s both familiar and new, and I am looking forward to the future.”