Sophie Wood has been appointed as the new Senior PR and Events Specialist for Virgin Megastore Middle East. Sophie was previously with the Corporate Communications team at Havas PR Middle East, and has handled international brands such as Häagen-Dazs, Chic Outlet Shopping® by Value Retail and Peugeot. In her new role, Sophie will be looking after Virgin Megastore’s PR, social media and in-store events for the region.
“I’m thrilled to have joined the Virgin Megastore team, and am looking forward to getting settled into my new role,” says Sophie. “Virgin Megastore is such a fun brand to work on and I’m excited for all the opportunities ahead for 2014 and beyond.”