SOHO to handle fitness account
Dubai-based boutique agency, SOHO Communications has won the PR account for NRG Fitness. Located at Marina, NRG Fitness is a semi-personalised training facility that caters to all fitness levels through progressive training by experienced and international trainers. SOHO Communications will handle all PR operations for NRG fitness through PR and media campaigns to raise awareness of the brands presence and fitness facilities across the UAE.
‘We are thrilled to be working with this new business,” says Peta Thorpe-Evans, Co-Founder, SOHO Communications. “The NRG Fitness team are dynamic and experts in their field. They really do make working out fun!’