Dubai-based boutique agency, Soho Comms & Events has been appointed as the PR agency for Lisa Lazarus and her blog, MissAestheticBeauty.com. With a Master’s degree in Aesthetic Medicine from the University of Hertfordshire and having founded her modeling agency, MA Models, Lisa aims to use her new platform to share and promote her knowledge, experience as well as personal preferences in aesthetic medicine, beauty, spas, lifestyle and wellness. Soho Comms & Events will represent Lisa Lazarus and the blog for all PR and collaboration opportunities.
“Having worked with Lisa and her modeling agency in the past, I am super excited to now work with her on this passion project,” says Peta Al Akawi, Founder, Soho Comms & Events. “Lisa believes that true beauty comes from within and that no one should feel they have to change who they are, an ethos that I am also an advocate for. I am very excited to assist Lisa with her journey.”