Dubai-based public relations and influencer marketing agency, POP Communications has been appointed as the PR agency for IDdesign, KARE and Chattels & More. Falling under the umbrella of Easa Saleh Al Gurg Group, IDdesign, KARE and Chattels & More are furniture brands that individually offer a range of unique pieces. POP Communications will be responsible for building strategic partnerships, media relations, events and influencer marketing for all three brands.
“As a multi-disciplinary PR Agency, we are excited to expand our current client portfolio to include IDdesign, KARE and Chattels & More,” says, Zainab Imichi Alhassan, Managing Director, POP Communications. “Even though they are all furniture brands, each brand has its own individual charm and differentiation. The POP Communications team will work closely with the brands to position them correctly in the market.”