Fisch Asset Management has appointed Instinctif Partners Middle East to provide strategic communications support for its business in the GCC. A Zurch-based asset management boutique, founded in 1994 and specialising in convertible and corporate bond strategies, Instinctif will work to develop and grow Fisch’s relationships with leading regional media as well as engage and educate key stakeholders to increase understanding of convertible and corporate bond strategies for long-term capital growth.
“We’re very pleased to be working with Instinctif Partners in the Middle East,” says Dr. Hansjörg Herzog, Head of Marketing and Sales, Fisch Asset Management. “We’ve already been working with Instinctif’s teams in the UK and Switzerland to raise awareness of our convertible and corporate bond strategies, as well as to increase the media’s understanding of the asset classes themselves. We now look forward to working with the Dubai-based team to do the same in the GCC.”
Samantha Bartel Al Khalaf, Managing Partner, Instinctif Partners Middle East, adds “We’re delighted to have been apppointed to advise Fisch Asset Management on their GCC communications strategy. Fisch have an unrivalled track record in strategies for convertible bonds, high yield and emerging market corporate bonds, and we’re looking forward to the opportunity to highlight that track record to key regional stakeholders.”