The Dubai Lynx International Festival of Creativity will honour Emirates NBD as Advertiser of the Year at the 10th edition of Dubai Lynx in March 2016. Having received 15 trophies over the last three years at Dubai Lynx, Emirates NBD is the first bank in the last ten years to be named Advertiser of the year and received a Grand Prix at the Dubai Lynx 2015 with the ‘Hey Future Me…’ campaign created by FP7/DXB for Children’s Savings Plans.
“Every year as organisers we choose the brand that has truly stood out as being creatively brave and willing to take risks,” says Terry Savage, Chairman, Lions Festivals. “Dubai Lynx believes that the more creative a business, the better return they will see, and we are delighted to honour Emirates NBD with this in 2016.”
Vikram Krishna, Head – Group Marketing & Customer Experience, Emirates NBD adds, “We are delighted to be the first ever bank to be named Advertiser of the Year. Over the years, Emirates NBD has created marketing campaigns that engage with customers in ever more creative ways. As with our products and services, Emirates NBD’s advertising campaigns are about challenging the status quo and breaking new ground.”
The Dubai Lynx Festival takes place from March 6 – March 8, 2016, with the Awards Ceremony bringing it to a close on March 9, 2016. Entries are currently being accepted at www.dubailynx.com, where details of how to be there can also be found.