Edward Attwood joins ARADA

ARADA, a partnership enterprise of KBW Investments and Basma Group has appointed Edward Attwood to the role of Chief Communications Officer (CCO). Edward previously worked with Global Insight as Editor and most recently with ITP Media Group’s Arabian Business as Group Editor, where he oversaw the magazine’s digital and print platforms. He also managed and worked across ITP’s executive titles such as CEO Middle East, Arabian Business StartUp and Arabian Business Qatar. In his new role, he will oversee all the public relations, marketing and digital comminqué schema for developers in the UAE as well as relay all the company’s aims, initiatives and progress to stakeholders and partners. His focus will also include ensuring the company’s brand and messaging are in-line with the directives of ARADA’s Chairman, HE Sheikh Sultan bin Ahmed Al Qasimi and Vice Chairman HRH Prince Khaled bin Alwaleed bin Talal.

“I’m really excited to be joining ARADA just as the company begins its journey to establish itself as one of the Gulf’s most prominent developers,” says Edward. “I look forward to working closely with ARADA’s executive team and other stakeholders as the firm delivers on its promise to build modern projects in the UAE.”