Featured – Page 45 – The Media Network

LinkedIn’s new video feature launches

August 23, 2017/in Featured, New Launch /by Suad Ashimi

LinkedIn has launched a new video feature that allows users to record upload and post native videos directly from their LinkedIn mobile applications to their feed. The new addition to the platform would be available to users globally and would enable them to start conversations, and share their professional knowledge as well insights through videos. To record a video or upload an existing video, users can click on the share button and tap the video icon directly from their iOS or Android devices to start recording or uploading a video to post on their feed.

Nutritional snack brand appoints TishTash

August 23, 2017/in Account win, Featured /by Suad Ashimi

Dubai-based marketing and PR agency, TishTash has been appointed as the PR agency for ENCAS in the UAE. ENCAS is a vegan-friendly and gluten-free sweet delicacy and spread range that offers nutritious treats to sweet lovers across the UAE. TishTash will be responsible for ENCAS’ reputation through strategic PR campaigns, events and media relations.

“ENCAS, which was conceived and developed here in Dubai, is a great example of a company looking to offer customers nutritional snacks that look and taste incredible whilst remaining vegan friendly,” says Natasha Hatherall-Shawe, Managing Director, TishTash. “We are very excited to work with them and support them as they grow and develop more and more yummy new products in the market.”

New Snapchat show launched by CNN

August 23, 2017/in Featured, New Launch /by Suad Ashimi

CNN has launched new Snapchat show, The Update globally. The new daily show will provide a rundown of the biggest news from CNN’s anchors, correspondents and reporters from around the world to be published throughout each day and time zone as well as feature rolling updates as breaking news segments. The show will be featured on Snapchat’s shows section and would be accessible by Snapchat users and subscribers of The Update.

“In today’s news environment, people are hungry for news and they want a quick update of where things are at within one tap of their phone,” says Samantha Barry, Executive Producer for Social and Emerging Media, CNN. “So, we’re serving that up, speaking their language and delivering it in beautiful, vertical, mobile friendly video.”

House of Comms appoints new Senior Account Manager

August 22, 2017/in Featured, Movers & Shakers /by Suad Ashimi

Dubai-based integrated communications agency, House of Comms has appointed Leanne Sherlock to the role of Senior Account Manager. With experience in creative communications, Leanne previously worked with several regional and global brands including The Ritz-Carlton, Meydan and the Department of Tourism and Commerce Marketing (DTCM), where she drove the brand marketing campaigns from conception to execution. In her new role, she will join the senior management team at House of Comms and work across their portfolio of clients in the region.

“The agency landscape in the region is changing very quickly and finding one that can truly execute integrated communications solutions from start to finish is extremely rare,” says Leanne. “House of Comms do this and more, and have such an amazing client base – it’s really exciting!”

TishTash to handle Popband London

August 22, 2017/in Account win, Featured /by Suad Ashimi

Dubai-based marketing and PR agency, TishTash has been appointed as the PR partner for Popband London in the GCC. Founded in 2013, Popband London is a hair brand that offers a range of stretchy, no-dent hair ties that holds hair up and leaves it fresh and kink-free even after taken down. TishTash will handle all PR and media activities for the brand across the GCC.

“Let’s face it, a girl can never have too many hair ties and Popband London is such a young and vibrant brand, and we can’t wait to have some fun with it with our media friends,” says Natasha Hatherall-Shawe, Founder and Managing Director, TishTash.

SOCIATE to represent creative learning concept

August 22, 2017/in Account win, Featured /by Suad Ashimi

Dubai-based marketing and PR agency, SOCIATE has been appointed by Miniversity as its PR agency in the UAE. Miniversity is a creative learning concept that teaches children ages one to seven how to use Microsoft and iWork products while exploring future careers. SOCIATE will provide Miniversity with strategic and brand partnership campaigns as well as digital awareness.

“We are very excited to work with Miniversity and their team, to help kids with a variety of after-school activities and to learn hands-on skills they can adapt to everyday life,” says Rosa Bullock, Founder, SOCIATE. “Helping brands reach out to the right target audience through creative and innovative marketing strategies is SOCIATE’s core practice.”

Grayling secures automotive brand

August 20, 2017/in Account win, Featured /by Suad Ashimi

Global integrated communications agency, Grayling has been appointed as the communications agency for McLaren Automotive in the Middle East, Africa and Latin American region. McLaren is a British automaker and the manufacturer of luxury and high-performance sports and super cars. Grayling will be responsible for all McLaren’s communications objectives through strategic counsel and support to strengthen its PR footprint across the region.

“Grayling is very excited to work with such an innovative and legendary British brand like McLaren Automotive,” says Jonathan Shillington, Managing Director, Middle East, Grayling. “We will work closely with the McLaren team to provide strategic counsel and support the brand in achieving its communications objectives in the region.”

The B Collective has been reappointed by Wasserman

August 20, 2017/in Account win, Featured /by Suad Ashimi

Sports marketing and talent management company, Wasserman has reappointed The B Collective as its PR agency for the Gary Player Invitational 2018. The Gary Player Invitational is a high-profile golf event with an aim to attract the wider sporting world and raise money for children. The B Collective will oversee the creative and integrated communications strategy, content development as well as media relations and management in the lead up to, during and following the charity event.

“We are thrilled to be working with the Wasserman team again and to highlight the important work made possible by the Gary Player Invitational,” says Dawn Barnable, Founder and Managing Director, The B Collective. “Our work on this high-profile event for a second consecutive year will once again allow us to flex our creative muscle as it also strengthens our growing philanthropy and sport communications credentials.”

TishTash to handle family focused brands

August 20, 2017/in Account win, Featured /by Suad Ashimi

Dubai-based marketing and PR agency, TishTash has been appointed by Aliya Trading as its PR agency in the GCC. A distributor of family focused brands such as Four Cow Farm, Kippins and RICE, Aliya Trading aims to provide quality international products and services to people across the GCC. TishTash will be responsible for the PR operations of Aliya Trading’s brands across the region.

“We are absolutely thrilled to be working with Aliya Trading and the brands they represent,” says Natasha Hatherall-Shawe, Founder and Managing Director, TishTash. “Aliya Trading is bringing some fantastic independent brands to the market and we look forward to building awareness of these brands across the region and strengthening our portfolio of family focused brands.”

F&B franchise appoints Q Communications

August 20, 2017/in Account win, Featured /by Suad Ashimi

UAE-based communications agency, Q Communications has been appointed as the PR partner for the launch of California Pizza Kitchen in Al Ain. Set to open at the end of August 2017, California Pizza Kitchen will offer a unique culinary experience with a modern twist of Californian flavours on variety of popular dishes. Q Communications will be responsible for all PR activities and media relations for the launch of California Pizza Kitchen in Al Ain.

“We’re really excited to be working with California Pizza Kitchen to launch the brand’s sixth UAE branch and first offering in Al Ain,” says Kate Greville, Managing Director, Q Communications, Abu Dhabi. “As a restaurant concept, California Pizza Kitchen truly stands out from the competitive set with its vibrant menu and creative as well as colourful interior. We are confident that it will become a popular dining spot in Al Ain.”

LinkedIn’s new video feature launches

Nutritional snack brand appoints TishTash

New Snapchat show launched by CNN

House of Comms appoints new Senior Account Manager

TishTash to handle Popband London

SOCIATE to represent creative learning concept

Grayling secures automotive brand

The B Collective has been reappointed by Wasserman

TishTash to handle family focused brands

F&B franchise appoints Q Communications

Topic List

Forums

Most Popular Tags