The Content Hub launches specialist divisions

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Dubai-based content creation agency, The Content Hub has launched two new specialist divisions, The Yachting Hub and The Wheel Hub. Founded by Sam Richomme who most recently worked as CEO of Lux Media Group and Damien Reid who most recently was contracted by Lux Media Group to contribute for Edgar, Altitudes and Yachts Emirates, the two divisions will offer publishers and marketers ready-to-publish content packages that can be used on all communications channels including print, web and social media. The Yachting Hub will focus completely on yachting and yachting lifestyle while The Wheel Hub will focus on motoring and automotive content.

“Between the devil and the deep blue sea, the media industry’s growing need for immediate and top quality content are at odds with the industry’s continual drop in editorial budgets,” says Sam Richomme, Founder, The Content Hub. “The Wheel Hub and The Yachting Hub caters to the needs of today’s publishers to cover all their media channels in one go, with affordable and immediate access to content produced by media professionals who are experts in their respective fields.”

Damien Reid, Founder and General Manager, The Wheel Hub continues, “The Wheel Hub represents the changing face of media and a solution for time-poor editors who in many cases are either a one-person shop, or worse still, are forced to juggle multiple titles on their own. In 90 seconds, an editor will receive long form and short form text to suit both print and online layouts, 15 to 20 images all resized and colour-corrected to suit, pic captions for every image, headlines, sub-heads and pull quotes. We even include a 60-second, Instagram-friendly video with all the hashtags for their social media. There are no contracts to sign, no chasing late payments through accounts departments and no VAT paperwork issues as the PayPal process is as simple as ordering a home-delivery meal.” 

New joiner at House of Comms

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Dubai-based integrated communications agency, House of Comms has appointed Shannon Hartley to the role of Junior Account Executive. As a recent graduate from Middlesex University, Shannon holds a bachelor’s degree in Marketing and in her new role she will work across House of Comms’ clients such as FIJI Water, ENOC and Omega Dubai Desert Classic.

“Joining a company like House of Comms, which has clients you dream of and colleagues you can call your family away from home, is everything I was looking for in an agency and more,” says Shannon. “I am so excited to be working with such a talented group of people and with a diverse client base that is not only growing my skills but enhancing my career progression.”

RBBi to launch Digitalks

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Digital marketing agency, Red Blue Blur Ideas (RBBi) is set to launch a new digital-focused conference series, Digitalks on January 24, 2018 at the Novotel Hotel, World Trade Centre, Dubai. Digitalks aims to address MENA’s online market, while focusing on e-commerce and the challenges it faces in the region. The conference will also include presentations by Sofiane Haddadi, Head of Media at L’OREAL, Abdelaziz Mohammed, Regional Head Digital Marketing at SOUQ.COM and Amol Kadam, Co-Founder at RBBi, to deliver new perspectives of the digital industry as well as on e-commerce in MENA and the different ways to increase investments around the Middle East.

“The cutting-edge conference covers a wide range of topics that influence business decisions and will demonstrate the best in corporate digital strategies and tactics,” says Naguib Toihiri, Organiser and SEO Department Lead, RBBi. “With the e-commerce market estimated to be worth up to $10bn by next year, the topics are set to revolve around new innovative ways of thinking and formulating cutting edge digital strategies.”