Ampersand and IPA form new partnership

Marketing and talent consultancy, Ampersand has partnered with the Institute of Practitioners in Advertising (IPA) to provide training courses across the MENA region. The partnership will see IPA offer advertising and marketing training across four main courses including the Foundation Certificate for new business owners, the Eff Test for those involved in effective measurement, the Commercial Certificate to help improve financial acumen and the Advanced Certificate for those with three to six years of industry experience.

“The depth, breath and quality of these training qualifications are globally renowned and we are delighted to now be able to offer IPA’s most important programmes to the MENA region,” says Nick Clements, CEO, Ampersand.

Patrick Mills, Director of Membership and Professional Development, IPA, adds “We are delighted to have partnered with Ampersand to help make the IPA’s industry leading qualifications and courses available in the MENA region. We are delighted to help play a pivotal role in raising industry standards to the benefit of agency and client communities and Ampersand’s knowledge and connections in the MENA region will enable more learners to take advantage of our offering.

RBBi appoints new CEO

Digital marketing agency, Red Blue Blur Ideas (RBBi) has promoted Caroline Dickin to the role of CEO. With over 12 years of experience in the digital and marketing sectors, Caroline joined RBBi in 2014 as Director of Media and most recently held the role of Managing Director – Performance Marketing and Analytics, where she drove a widespread digital transformation agenda across the UAE. In her new role, she will be responsible for the continuous growth and development of the agency and will report directly to RBBi’s board of directors, which includes the company’s founders, Devesh Mistry and Amol Kadam.

“I look forward to working more closely with the team at RBBi and to lay the foundation for continued digital excellence with a user centric approach,” says Caroline. “It’s an exciting time for RBBi and I welcome this opportunity to be part of its growth.”

Active DMC makes new promotion

Dubai-based agency, Active (Digital. Marketing. Communications) has promoted Yasser Zeriz to the role of Senior Account Executive. Having joined Active DMC in 2015, Yasser previously held the role of Account Executive, where he grew and supported the team in Arabic media relations. In his new role, he will continue to work with the team and take a deeper role in client management as well as digital strategy.

“Yasser has taken an impressive role in agency – quickly winning the respect of many of our clients,” says Lauren Brush, Senior Communications Consultant, Active DMC. “He is a pleasure to have on this team and we are very lucky to have him!”

Pinpoint Media Group welcomes Rob Chilton

Rob Chilton will be continuing his role as Editor of Edgar Middle East after Pinpoint Media Group’s recent acquisition of Lux Media Group. Having joined the magazine in 2015, Rob oversaw its print and online editions, and also represented the title during a weekly radio slot on Dubai Eye. Rob will continue to work across Edgar Middle East’s print, digital and radio platforms, covering men’s fashion, restaurants, watches, travel, sport, film, grooming, motoring and culture.