Entries by Emily Churchill-Owen

Meltwater acquires Encore Alert

Media intelligence solutions company Meltwater has acquired Encore Alert, a Virginia-based software as a service (SaaS) platform that uses artificial intelligence to sift through online information 24/7 to derive critical insights that can be used to improve a company’s marketing and PR efforts. “We are all drowning in social media and the challenge we have More Info »

Snapchat launches Chat 2.0

Snapchat has evolved it’s chat offerings in one update. The newly launched Chat 2.0 will allow users to send multiple chats to other users, start talking or video chatting immediately and provides the option for voice notes as well as video chats. The update will also see the introduction of Auto-Advance Stories which now automatically More Info »

JPd recognised as best business consultancy

Dubai-based branding and communications agency, JPd has been recognised with a Business Vision Award from CPI Finance. Established in order to support businesses that have shown initiative and spirit across a range of industry sectors, the award was presented at a Gala Dinner held at Jumeirah Emirates Towers in Dubai where experts also discussed the More Info »

Al Jazeera to cut 500 jobs

Al Jazeera is set to cut around 500 jobs as part of a workforce optimisation initiative. The broadcaster has said that this would mostly affect those in positions at the company’s headquarters in Qatar and it is expected that the first job losses could occur in the next week. Al Jazeera broadcasting network was launched More Info »

Media branding for Generation Z

James Pass, Managing Director and Creative Principle at JPd, offers his thoughts on future marketing audiences and how to effectively target them…  “It’s time to be brave enough to tell your story and be ready for an open conversation with your audience.” With 34% of the UAE market under 24 years old, it is time More Info »