Sakshi to handle PR for UAE-IAA

Sakshi Advertising and PR has been appointed the official agency to handle the PR activities of the UAE Internal Auditors Association – UAE-IAA – on a yearly retainership. The agency will enhance the visibility of UAE-IAA, which offers training, workshops, seminars and conferences with the objective of promoting the internal audit profession within the business community.  Sakshi will also be creating a PR strategy in order to build on the corporate credibility of the organisation.

“We are pleased to add another prestigious organisation like the UAE-IAA to our portfolio and are confident that our professionalism and rich experience in the region will enable us to strengthen UAE-IAA’s credibility,” says Atul Dhawan, CEO, Sakshi Advertising and PR