Arab News appoints Faisal J. Abbas

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Former Editor of Al Arabiya News Channel‘s English language service, www.alarabiya.new/English, Faisal J. Abbas will be the new Editor-in-Chief of Saudi Arabia’s English language daily newspaper Arab News. Part of Riyadh-based Saudi Research and Marketing (SRMG), the Middle East’s largest integrated publishing company, Arab News was established in the region in 1975 and has been home to a number of influential English-speaking Editors as well as Journalists and Faisal will be working to take the publication global. Having joined the Al Arabiya News Channel in 2012, Faisal worked to relaunch and expand news coverage of the channel’s English language digital platform. Associate Editor Ammar Aziz will now handle interim management of the service.

“Faisal is among the most prominent Saudi journalists on the international scene,” says HH Prince Badr bin Abdullah bin Mohamad bin Farhan Al-Saud, Chairman, SRMG. “He brings an impressive track-record of successful media brands re-launching as well as expanding newsroom operations. This appointment falls in line with SRMG’s future vision of taking our titles to new heights by empowering young Saudi media leaders capable of meeting the aspirations of the new generation who are today’s biggest media consumers.”

Jensen Matthews launches in the UAE

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New marketing and communications agency Jensen Matthews, has launched in the UAE. Located in Dubai, Jensen Matthews was established by Loredana Matei, who is also the Executive Director, to focus on combining creativity and technology as one unique concept. The agency aims to help companies as well as organisations accelerate their growth, profitability and market presence utilising tools such as; digital marketing, social media and corporate communications.

“Dubai has a lively start-up community and Jensen Matthews’ vision is to become a trustful partner by helping corporate clients reach their strategic goals and assisting local/regional talents in making their first steps into the entrepreneurship world,” says Loredana Matei, Executive Director, Jensen Matthews. “Our target at Jensen Matthews is to combine both strategic thinking with creative thinking and this makes us Ideapreneurs.”

PHD to hold BrainScape conference in Dubai

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PHD’s annual conference BrainScape is set to take place in Dubai on October 10, 2016 with Wired UK’s magazine Editor, David Rowan as a keynote speaker. The conference, which will lead an expected audience of over 200 marketing and media professionals, will see Daniel Mcduff, Researcher at Microsoft, as another keynote speaker discussing how technology can embrace human emotions to enhance the effectiveness of marketing communications.

“Technology changes our lives every single day and at PHD we are constantly keeping our finger on the pulse in order to deliver a better way for our clients through cutting-edge practices and ideas,” says Elda Choucair, CEO, PHD MENA. “This year, we will tackle the challenge of assessing new behaviors arising from the adoption of new technologies which will allow us to collaboratively refine our approach to integrating our clients’ brands seamlessly into their consumers’ new realities, either physical, virtual or augmented.”

RedFest DXB forms new partnership

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Two-day music festival Virgin Radio RedFestDXB has confirmed its return to Dubai Media City Amphitheatre on February 2 and 3, 2017, as well as a new strategic partnership with Live Nation. The new partnership will bring together RedFest organiser Done Events’ and Live Nation’s access to sought-after artists as well as knowledge and best practices in production, operations, marketing and ticketing.

“Live Nation is committed to furthering the growth of the UAE and GCC music industry,” says James Craven, Managing Director, Live Nation Middle East. “We believe this can be achieved by working together with the most passionate and dedicated organisations who share our mission to make the Middle East a key destination for local, regional and global music acts and fans alike.”

Girish Anil Bhat, Managing Director, Done Events, adds ” Virign Radio RedFestDXB has attracted over 50,000 fans to the event and in its fourth year, we are proud to welcome Live Nation as a partner to strengthen the event and attract even bigger international artists to perform at the festival.”