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Fiona Paterson joins The Indian Trumpet

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Fiona Paterson has joined Dubai based e-magazine The Indian Trumpet as Assistant Editor. Fiona has extensive editorial experience with UK and Australian publications, and continues to work as Copywriter and Editor for publications in the UK. In her new position, Fiona plans to expand the editorial reach of the bi-monthly online magazine, which targets the non-resident Indian community in the UAE, and focuses on all things Indian in the region and abroad. The Indian Trumpet was launched July 1, 2013.

“Working with the creative output at The Indian Trumpet is an immense privilege and a constantly enriching experience,” says Fiona. “The paramount aim? Creating polished pieces that contributors will share with family, friends and the wider world.”

BPA releases circulation and media data

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BPA Worldwide has announced the concurrent release of circulation and media data in the region for the six-month period, which ended December 31, 2013. The figures cover media operations based in 8 Middle Eastern countries – UAE, Bahrain, Kuwait, Saudi Arabia, Iraq, Libya, Oman and Qatar.

Included in the report are the average qualified circulations from the most recent 2013-ending Circulation Statements and Brand Reports. These figures are the circulation claims for the newspapers and magazines that have opted to be BPA-audited. Publisher members are required to declare their figures every six months and be audited annually by BPA media auditors. Also included are Event Audit results for events that took place in 2013, and Brand Reach data are also listed showing different audited channels for the same brand, including the Web Traffic “Average Unique Browser”, Social Media and Apps Downloads for the period July – December 2013.

Sandra Lane joins Revolution Middle East

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Sandra Lane has joined Arab Publishing Partners (APP) as Editor-in-Chief of its new launch, Revolution Middle East. Sandra previously served as Editor of Revolution Middle East when Pinpoint Media Group was the licence-holder, and she will now take charge of the luxury goods and watches magazine. It is the latest title to be launched by APP, and will be published quarterly within the GCC from September 2014.

“I’m delighted to rejoin the Revolution family and excited to be working with APP to take the Middle East edition of the magazine to greater success,” says Sandra. “With the strength of APP behind Revolution, we have great plans for its future throughout the region and I’m really looking forward to getting started.”

Marka discloses PR & Ad expenditure for IPO

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Marka, the retail operator that recently listed its shares on the Dubai Financial Market (DFM), has disclosed in its prospectus that AED 5.1million was spent on the PR campaign and advertising expenses for its initial public offering (IPO).

The PR campaign was led by New Perspective Media, and the circa AED 5million investment in marketing and PR helped to significantly boost the profile of the offer, as the company received orders exceeding AED 10billion for the AED 275million shares that were issued, resulting in significant oversubscription.

Marka’s IPO is the first on the DFM Dubai market since the global financial crisis in 2008, and the DFM currently holds as the leading performing market globally in 2014, up over 50% since January.

Alicia Buller to leave Motivate

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Alicia Buller has announced that she will be stepping down as Editor of Gulf Business as of April 30, 2014. With over 10 years of journalism experience specialising in Middle Eastern business, Alicia is now accepting work as a freelance writer and editor. Her portfolio includes both business and consumer titles, such as Arabian Business, Revolution, Campaign and Mail Online.

“I have enjoyed my time at Motivate, it was exciting and challenging to launch www.gulfbusiness.com,” says Alicia. “I look forward to working on a wide range of projects within the UAE and beyond; with so much happening in Dubai right now, there’s certainly a lot to be writing about!”

Helen Morrogh joins Forbes ME

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Helen Morrogh has joined Forbes Middle East as Features Editor. Helen’s most recent position was as Chief Correspondent for content marketing company Switch Media in the UAE, and her new role will involve covering business, travel, culture and current affairs features.

“I’m delighted to be joining the team at Forbes Middle East,” says Helen. “To be part of such a high profile global name and writing about a region that I love is a fantastic opportunity. I can’t wait to see what my future at Forbes Middle East holds; I know it will be an exciting and enriching one.”

OMG wins at MENA Digital Awards 2014

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Omnicom Media Group MENA has announced wins for its agencies OMD, PHD and Resolution at the inaugural MENA Digital Awards 2014. The awards were held on April 23 as part of the Digital Media Forum 2014, and were located at the One & Only Royal Mirage, Dubai. The MENA Digital Awards are fully dedicated to excellence in the digital sector, and judged by an independent panel recognising achievements in planning, creativity, innovation and effectiveness.

Together, the three agencies received 16 of the 36 awards, which were categorised gold, silver and bronze. OMD’s work won gold in the ‘Best Use of Video’, ‘Best Use of Social Media’ and ‘Best Integrated Digital Campaign’ categories for work with Pepsi, along with a further three silver and two bronze trophies for 7UP, Pepsi and Persil.

Resolution won a total of seven awards, including gold in the ‘Best Integrated Digital Campaign’ for The X Factor Arabia and ‘Best Use of Mobile’ for HTC, jointly with OMD. The digital marketing agency was also awarded silver in the ‘Best Application (mobile/tablet)’ category for The X Factor Arabia, and bronze in ‘The Best Use of Social Media’, ‘Best Search Marketing Campaign’ and ‘Best Performance Campaign’ categories for MasterChef Arabia, beIN Sports (joint with OMD) and Hyatt Hotels and Resorts (jointly with PHD).

PHD received gold in the ‘Best Use of Mobile’ for its work on Sony’s Xperia Z.

“Credible specialist digital awards were long overdue in the region, and we applaud the creation of the MENA Digital Awards to recognise the best in digital marketing across all facets,” says Elie Khouri, CEO, Omnicom Media Group MENA. “Digital has never been a side show for us and the performance of our group in this field has been comprehensively demonstrated. I congratulate all our awarded teams and clients on this achievement and look forward to continuing this trend in the coming years.”

Yasmine Ambre joins ATELIER M

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Yasmine Ambre has joined newly opened French restaurant, ATELIER M, as PR/Marketing and Business Development Manager. Prior to this Yasmine was Editor-in-Chief of the Dubai Airport & City Guide, and has extensive previous PR experience as Founder of Ambre Press Communications Agency in Paris.

“I am hugely excited about the next chapter in my career and with the new challenges and opportunities at ATELIER M,” says Yasmine. “As I specialise in PR for the Middle East, Africa, Asia and CIS countries, my job will consist of giving more exposure to ATELIER M and its Founder and Chef Mohammad Islam in the region.”