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Promotions at PRCo

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Duaa Radwan has been promoted to the position of Account Director at the Dubai offices of specialist travel PR agency PRCo. Following time spent working for Arabic newspaper Akhbar Al Arab, bilingual Duaa joined PRCo as Account Executive in 2010. She has held the role of Account Manager since 2011, covering brands including Melia Hotels International, Le Royal Monceau Raffles Paris, ARMAGGAN, Nira Hotels and Resorts, The Alpina Gstaad and Food Fund International. As Account Director, Duaa will be responsible for overseeing PRCo’s existing clients, whilst growing the business portfolio of the company and supporting the day-to-day productivity and efficiency of the team.

“After five years of working at PRCo Dubai, I am very grateful for the trust that they have put in me,” says Duaa. “I still have many doors to open and many opportunities to explore and am excited to attract new clients, as well as maintain our existing portfolio.”

Charlotte Ringrose joins BNC Publishing

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Charlotte Ringrose has joined BNC Publishing as Senior Sales Manager. Prior to joining the team, Charlotte was Sales Manager with the hospitality division of ITP Publishing for two years, covering Hotelier Middle East, Caterer Middle East and Arabian Travel News. Adding to her experience, Charlotte also worked previously as a Media Sales Consultant for Johnston Press in the UK. In her new position, Charlotte will act as the first line of contact for the hospitality B2B print and digital segments.

“This is a promising shift for me,” says Charlotte. “As someone who has represented industry print and digital mediums in this market for years, I’m excited to put my experience to work at BNC’s hospitality arm. We’re going to do great things!”

Diarmuid O’Malley, Group Publishing Director at BNC Publishing adds, “Having Charlotte join our team is a real advantage to our commercial arm – we’ve worked together closely for years and it’s terrific to have an industry player like her representing our publications in the market.”

For further information, contact Charlotte at charlotte@bncpublishing.net / +971 (0)56 130 7753

 

Stephanie Kaur promoted at Nexa Digital

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Stephanie Kaur has been promoted to the position of Social Media Account Manager at Dubai-based digital marketing agency Nexa Digital. A member of the team since 2013, Stephanie most recently held the position of Senior Copywriter/Content Editor, overseeing and editing content creation for Nexa clients. As Social Media Account Manager, Stephanie’s responsibilities will include creating engaging concepts for clients across various social media platforms, managing across client content plans, monitoring engagement and interaction, as well as ensuring that the team are up to date with clients and their products.

“I’m so pleased to have been given an opportunity to branch out into social media account management,” says Stephanie. “It’s a brilliant stepping stone and is broadening my experience within the media industry.”

Posterscope appoints General Manager

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Out-of-home communications agency Posterscope – part of Dentsu Aegis Network – has promoted Abdallah Saab to the position of General Manager. Saab previously held the role of Business Development Director, having spent the previous seven years working for sister agency Carat.

Abdallah will continue his business development responsibilities in this new role, with focus on enhancing Posterscope’s offerings and driving the strategic direction of the business. His immediate responsibilities will include exploring new technologies, relationships and partnerships to meet the needs of the evolving out-of-home marketplace.

“Posterscope’s success is driven by consumer insight, innovation and market intelligence,” says Michael Nederlof, CEO, Dentsu Aegis Network MENA. “With more than a decade of experience within our network and unrivalled expertise in the region’s media, Abdallah is the perfect person to lead Posterscope and I am sure he will deliver a positive business advantage to both our network and his growing portfolio of clients.”

Abdallah adds, “Consumers are more connected with outdoors than ever before; this dynamic creates a tremendous opportunity for out-of-home to play a crucial role in solving our clients’ business challenges. I look forward to working with our clients and our partners to continue to evolve the Posterscope offering and drive innovation across out-of-home and the industry as a whole.”

Noor Bank launches brand campaign for 2015

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Noor Bank has launched a new month-long television commercial (TVC), starting January 2015, as part of a major brand-building initiative to coincide with the bank’s seventh anniversary celebrations.

The 30-second TVC targets investors and customers travelling to and within high footfall areas in Dubai. The brand film is set to air in-flight across 14,000 Emirates Airlines flights, as well as over 60 prominent screens at Terminals 1 and 3 of Dubai International Airport and across two giant screens on Dubai Mall’s walkways throughout January. In addition, it will play on a loop across Noor Bank’s ATM and CCDM displays in the city, the Noor Bank website and Noor Bank’s social media pages.

“The launch of the television commercial enables us to increase our brand visibility to a large cross-section of the Emirates’ population, including prospective investors and customers,” says Hussain Al Qemzi, CEO, Noor Bank. “As we mark our anniversary month, this brand film provides Noor Bank a flying start to consolidate the previous year’s accomplishments and rise to achieve greater success in 2015.”

In 2014, the Dubai-headquartered sharia-compliant bank underwent a major rebranding campaign that witnessed a transformation from Noor Islamic Bank to Noor Bank. The change was inspired by the rethinking of a number of internal touch-points, such as Noor Bank’s branches, websites and forms.

DPQ Communications welcomes Account Director

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Kate Mullen has joined the DPQ Communications team as Account Director. With more than 20 years of agency and in-house experience in UAE corporate communications, Kate has worked across various industry sectors, covering brands such as Dubai Duty Free, Parfums Christian Dior, Coca-Cola, Land Rover, Tim Hortons, ARAMEX and Le Méridien. Bringing a wealth of local and regional experience to her new role, Kate will be responsible for overseeing existing business, whilst growing the business portfolio and supporting the teams.

“DPQ Communications is a boutique but dynamic agency, and the work ethic, team spirit and potential for growth were a huge appeal to me,” says Kate. “I am looking forward to sharing my knowledge with the next generation of practitioners and supporting DPQ as it moves forward.”

 

Aziza Communications expands its team

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Luxury PR agency Aziza Communications has expanded its team with the appointment of Nadine Khudari as Account Manager and Jessa Teking as PR Assistant. Nadine will work across a number of luxury lifestyle and fashion brands including Rami Al Ali, Parfums M.Micallef and Duchess by Jelena, while Jessa will assist all staff members across Aziza’s ever-growing lifestyle portfolio.

The expansion also sees a number of in-house promotions, with Charlotte Cook now appointed to the position of Account Manager and Faye Jones taking on the role of Senior PR Executive.

“I am thrilled to welcome our new members and delighted to see our already solid team grow stronger,” says Jill Downie, Managing Director, Aziza Communications. “Our aim has always been to provide skilled representation and absolute dedication to each of our clients and with our expanded team I am sure that we will achieve even greater success.

Maitha Ahmed promoted at ASDA’A Burson-Marsteller

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Maitha Ahmed has been promoted to the position of Group Account Director at ASDA’A Burson-Marsteller. Account Director on the ASDA’A Buson-Marsteller team since 2013, Maitha has worked across a wide range of campaigns and extensive set of clients, having previously been with Rooster PR and Four Communications. Maitha now leads the travel and arts team, with clients that include Dubai’s Department of Tourism and Commerce Marketing (DTCM), Starwood Hotels & Resorts, Dubai Cruise, The Walt Disney Company, Art Dubai and Downtown Design.

 

Tamara Clarke partners with Intel

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Abu Dhabi-based tech blogger Tamara Clarke has partnered with Intel to launch Appisodes – a bi-weekly column that features some of the UAE’s hottest app developers. A former software development professional, Tamara brings a range of expertise to the partnership as the blogger and social media strategist behind Middle East lifestyle and technology blog, The Global Gazette. Published on the IQ website by Intel – www.iq.intel.co.ae/ – Appisodes will explore technology culture, news, trend, innovations and the people behind them, with focus on highlighting local talent, as well as Intel’s dedication to supporting technology in the region.