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HELLO! Middle East welcomes Deputy Editor

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HELLO! Middle East has appointed Claudia de Brito as Deputy Editor. With over nine years of experience in media, Claudia previously worked for ITV and 111 Pictures in London, before moving to Dubai. In her most recent role, Claudia was Catalogues Editor within ITP’s customer publishing division, where she worked across all print publications linked to exhibitions at Dubai Trade Centre such as Gulf Food, Beauty World and GITEX.

In her new role, Claudia will oversee HELLO!’s food section, while also contributing to additional features, interviews and local news.

Aziza Communications welcomes PR Executive

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Charlotte Tuohy has joined luxury PR agency Aziza Communications as a PR Executive. Charlotte has previously worked as a freelance journalist for the Blackpool Gazette, before moving to Dubai. In her new role, Charlotte will be working across a number of luxury lifestyle and fashion brands such as Toni&Guy, Rami Al Ali and Jelena by J. Bin Drai.

“I am thrilled to be joining Aziza Communications,” says Charlotte. “I can’t wait to get started, and begin contributing to the success of our clients.”

 

Viva welcomes new Fashion and Beauty Editor

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Alexandra Venison will join Viva magazine as Fashion and Beauty Editor, following her previous role as Junior Fashion Editor at Emirates Woman.

Alexandra graduated from London College of Fashion with a first-class Honours degree in broadcast journalism. In her new role, she will be utilising her previous experience gained over the past few years at Motivate Publishing as she oversees all fashion and beauty pages for Viva.

Region’s talent honoured at MENA digital awards

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The region’s top digital advertising talent has been honoured at the second ever MENA Digital Awards ceremony, the only awards programme in the region dedicated to celebrating marketing in the digital industry. The event concluded the two-day Digital Media Forum (DMF) 2015, which attracted 500 industry stakeholders from across the MENA region and beyond to discuss the latest developments taking place across the digital landscape.

Big winners were Leo Burnett MENA, who won the Grand Prix Award as well as a number of awards across several categories including two golds in Digital Cause Marketing, a gold in Best Digital PR, a gold in Best Use of Social Media, a silver in Best Performance Campaign, a bronze in Best Use of Video and a bronze in Best Use of Mobile. Omnicom picked up the Network of the Year award, and OMD picked up the Agency of the Year.

Other notable winners included Initiative MENA, who garnered two silver awards for their work for KFC, under Best Application Mobile/Tablet and Best Use of Mobile, as well as two bronze awards under Best Integrated Media Campaign and Best Use of Video. Socialize Agency received two gold awards, BBDO collected one gold, three silvers and a bronze and Proximity picked up a gold, two silvers and a bronze. Other awards under different categories went to UM MENA, Ogilvy, Buzzman, OMD MENA, PHD and Sama Dubai.

“The MENA Digital Awards is the only marketing industry awards programme in the region that focuses solely on the digital sector,” says Najla Semaan Mazboudie, Managing Director of Spot On Media Services and Events, owner and founder of DMF and the MENA Digital awards. “It was established last year to honour success and excellence in the sector, thereby helping to promote the best in digital marketing planning, creativity, innovation, and effectiveness.”

Khalil Tabbara joins Alaraby Aljadeed

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Khalil Tabbara has been appointed Director of Sales & Marketing at Alaraby Aljadeed Newspaper for UK, Europe, MENA and the USA, to organise and develop the regional advertising department.

Previously Regional Advertising Director for Dar Al Sada Press, Khalil has extensive experience in the Middle East, having spent many years living and working across media publications in Saudi Arabia.

Edelman appoints Associate Director

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Zaib Shadani has been appointed Associate Director in the Consumer division at Edelman. She will oversee the Arts & Culture and Luxury wings of the consumer practice.

With over nine years of PR experience, mostly in the Middle East, Zaib is an experienced strategist. Having spent five years with The Portsmouth Group as Lead Advisor and PR Counsel for a wealth of arts & culture clients, Zaib has also provided tactical oversight and media outreach for luxury, lifestyle and fashion related clients. She is a Cum Laude graduate from the University of Toronto and holds a Master’s degree from the University of Wollongong in Dubai.

“I feel privileged to be joining the Arts division of the world’s largest agency at a time when there is so much interest in the cultural movements happening across the Middle East,” says Zaib. “Edelman has a reputation for global excellence and innovative campaigns, and I look forward to being a part of their growing team.

Motivate appoints Senior Editor

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Andrew Nagy joins Motivate as Senior Editor, overseeing Emirates Airline inflight magazine Open Skies, Men’s lifestyle magazine Emirates Man and Dubai Airport and Duty Free title Dubai Voyager. Boasting over eight years experience in the region, Andrew has previously launched international brands Mens Fitness, Edgar, Esquire Weekend and most recently, Mens Health in the Middle East. In his new role, he will continue to cover travel and men’s lifestyle.