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Winners of IAA Ticket to Cannes Lions revealed

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Winners of this year’s IAA Ticket to Cannes Lions competition were announced last night at IAA UAE Chapter’s Dubai office. The competition aims to recognise young professionals in the advertising industry and saw Omar Tom from Leo Burnett, Elie Raad from AMS and Levent Donertas from TBWA/RAAD named as this year’s winners. Selected on the basis of originality, creativity and personal investment, Omar, Elie and Levent will move on to represent the region at the Cannes Lions International Festival for Creativity to be held from June 17 – 24, as well as be enrolled in the Young Lions Academies.

“The IAA Ticket to Cannes Lions not only makes young advertisers mine their own creativity and originality to further their careers, but also gives them a chance to learn from the best minds in the industry and apply that learning in the local market,” says Hani Ghorayeb, President, IAA UAE Chapter. “The three winners stood out because of their creative approach and their ability to elicit an emotional connection with their campaign. We wish them an exciting, enjoyable and fruitful week in Cannes.”

Saatchi & Saatchi Dubai wins Young Lions Print Competition

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Motivate and Motivate Val Morgan has announced this year’s winners of the UAE Young Lions Print Competition held on May 1 at In5 Media Innovation Centre. This year’s competition saw 17 participating teams and named Sarah Guessoum and Anika Marya from Saatchi & Saatchi Dubai as gold winners, while Leo Burnett came in second and TBWA/RAAD came in third. Sarah and Anika will move on to represent the region at the International Young Lions Print Competition to be held in Cannes, France from June 17 – 24, 2017 following their win.

“Firstly, I want to thank Motivate and Motivate Val Morgan for the incredible opportunity given to the young talent in the region,” says, Komal Bedi Sohal, Chief Creative Officer, Saatchi & Saatchi Dubai. “We at Saatchi & Saatchi Dubai are very excited and proud of our young talent, Anika and Sarah, for winning the UAE Young Lions Print Competition. We are confident they will do the region proud and wish them all our best.”

Meltwater Dubai opens agency department

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Global media monitoring platform Meltwater has opened an agency department for the MENA region. Based in Dubai, the new department will deal directly with media agencies to provide local and customised support as well as technology solutions. Meltwater will provide a dedicated account manager to agencies to act as an extension of its team, in order to consult on ways to improve client accounts. The department will be headed up by Director of Agency Partnerships, Mohamed El Wardani, and current Meltwater clients include Leo Burnett, Memac Ogilvy and TBWA\RAAD.