Suzy Schwender – The Media Network

Swiss watch company reappoints Katch

April 17, 2017/in Account win, Featured /by Suad Ashimi

Dubai-based PR agency, Katch International has been reappointed by TAG Heuer to handle all its PR operations across the region. TAG Heuer is a Swiss manufacturing company that specialises in watches and fashion accessories. Katch International will continue to handle all PR and communication activities for TAG Heuer through campaigns and collaborations across the UAE.

“It is always great to work with established global brands such as TAG Heuer, that have a clear vision of what they want from a communications perspective and help them execute both rapidly and to the best of our abilities,” says Georgie Woollams, Managing Director, Katch International. “We’ve aligned with them on some top-tier events and strive to continue helping them grow from strength to strength.”

Katch International secures designer label

February 7, 2017/in Account win, Featured /by Shelly Mistry

UAE-based couture and ready-to-wear label, Amato has appointed Katch International to represent the brand across the region. Founded by designer, Furne One and textile expert, Rashid Ali, Amato is set to open its new stand-alone store, Amato Luxe in Dubai Design District. The agency will be responsible for the brand’s PR operations across the UAE.

“It is an immense honour to be chosen to represent a label like Amato and one that we don’t take lightly,” says Georgie Woollams, Managing Director, Katch International. “Furne One is known for his out-of-the-box, unconventional design aesthetic and this is something we strive to do justice with in our communications. We’re positive about this being the start of something exciting.”

Katch International to handle nightlife account

November 29, 2016/in Account win, Featured /by Suad Ashimi

Communications agency Katch International has been appointed to handle all PR activities for Espana. Located at the Jumeirah Creekside Hotel, Espana is a lounge bar that draws inspiration from the nightlife of Barcelona and Ibiza with an aim to offer a unique experience for the people of Dubai. Katch will now be responsible for all PR operations for Espana and will handle its soft launch in December to increase awareness of the brand across the UAE.

“We are thrilled to be working with such an exciting venue and are looking forward to supporting the growth of a place that will be a welcome addition to Dubai’s night scene,” says Georgie Woollams, Managing Director, Katch International.

Katch International wins LE66

October 5, 2016/in Account win, Featured /by Suad Ashimi

LE66 has appointed Katch International as its communications agency. LE66 is a Paris-based concept store due to launch later this year, in City Walk 2, Dubai. The store will feature iconic innovative fashion brands from across the World and Katch will handle all PR and social media activities to increase awareness across the UAE.

“We are excited to expand our fashion portfolio with LE66 and thrilled to be able to work with local business, Dual Investments,” says Georgie Woollams, Managing Director, Katch International. “LE66 brings together an array of exciting brands within the world of fashion. The eclectic collections are curated beautifully to create a store that offers staples for fashionistas with a discerning eye.”

Katch International secures GAMES ME

August 2, 2016/in Account win, Featured /by Emily Churchill-Owen

Following the success of their first partnership for GAMES 15, Alliance has again appointed Katch International as its PR partner for this year’s GAMES Middle East. Taking place from September 22, 2016 until September 24, 2016 at the Dubai World Trade Centre, the convention will act as a celebration of gaming culture across the Middle East, providing gamers with previews and experiences from the latest game releases and launches, as well as an opportunity to meet industry talent. Katch will be working to increase awareness of the event across the region, through engaging a wide range of individuals and companies with a passion for gaming.

“Alliance and Katch are working hard to ensure that all types of gamers are more than satisfied with the content that GAMES Middle East brings,” says Georgina Woollams, Managing Director, Katch International. “We are going to once again tap into our earlier fostered relationships with media and influencers who have been supportive from day one. Our list has grown from the previous year and hence we are thrilled to be expanding the event’s network and meeting more like-minded people, as well as institutions who are equally passionate about gaming.”

Arafaat Ali Khan, Director of Communications, Alliance, adds “One of our goals each year is to take every event and fan experience to an even more extraordinary level of offerings and excitement. Having a partner who we trust to help us achieve that is an integral part of the process. We are glad to have Katch back on board to help us grow the event and reach out to more families and gamers of every skill level this year.”

Katch wins SampleMe

April 24, 2016/in Account win /by Emily Churchill-Owen

Katch International has been appointed by SampleMe to launch its new app into the UAE market. A customer engagement and feedback app, SampleMe offers brands the ability to engage with consumers as they experience their services, allowing for immediate feedback and opinions. Katch will be utilising its full range of expertise, including design and branding, PR and communications, digital strategy and marketing, in order to ensure maximum impact and consumer engagement for the new brand.

“SampleMe is an innovative new concept that will offer fantastic benefits to the consumer and transform the way venues and brands are able to connect and interact with their target audience,” says Georgie Woollams, Founder, Katch International. “Katch is proud to be working with such a creative team on a project that will provide unprecedented levels of rewards and engagement marketing. We look forward to working with SampleMe throughout the UAE and beyond.”

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