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phocal Media launches new image collection

Dubai-based photo platform, phocal Media has launched a new image collection that aims to illustrate the recent changes in attitudes in Saudi Arabia regarding women driving. A regionally-authentic visual media specialist, phocal Media is best known for its arabianEye collection that covers the Arab world. The company also works with a portfolio of strategic international partners including Alamy, Reuters and Magnum Photos.

“We’ve been gathering market feedback for some time, and it became clear from our creative partners that some fresh perspectives and faces were needed for client projects,” says Greg Aslangul, Managing Director, phocal Media. “The changes in Saudi Arabia have resulted in a shift in content needs for the region, and we wanted to adapt our content to reflect this.”

 

phocal Media launches new image collection

Dubai-based platform phocal Media has launched a new image collection, featuring African models, to help cater for local advertising agencies with clients in Africa. A regionally-authentic visual media specialist, phocal Media is currently best known for its arabianEye collection that covers the Arab world. The company also works with a portfolio of strategic international partners including Alamy, Splashnews, Reuters, and Magnum Photos. phocal’s new image collection has been launched with input from Onesizefitsnone, a platform aimed at helping marketers, brands and people understand Africa’s 54 unique countries, who assisted with art and cultural direction.

“We’re aware that an increasing number of advertising agencies in Dubai are picking up business in Africa but struggled to find relevant content for this growing market,” says Greg Aslangul, Managing Director, phocal Media. “We’re always gathering feedback from the local creative community and having seen Onesizefitsnone present at the Dubai Lynx in March, this further highlighted the lack of authentic, relevant content when it comes to African imagery. We’ve started producing content for the Nigerian market and, based on the response, we will look to create further shoots for the Kenyan and Tanzanian markets.”

arabianEye partners with PA Images

Dubai-based creative resource, arabianEye, has secured a new, exclusive partnership with PA Images in order to represent its image library in the MENA region. The deal will give arabianEye’s clients access to over 11 million images on-line, supported by an archive that dates back to the 1860’s. arabianEye will also be giving PA Images access to a selection of its exclusive Middle Eastern library, which has grown over the last ten years to include over 90 thousand images and footage clips from a network of local contributors.

“As the leading image and footage library in the Middle East, arabianEye has a track record in providing premium content and partnering with the best companies in the industry,” says Greg Aslangul, General Manager, arabianEye. “PA Images is an important addition to a group of strategic international partners that includes Alamy, Splashnews, Reuters and Magnum Photos.”

Stephen Munday, Managing Director, PA Images, adds “PA Images is delighted to be partnering with arabianEye, introducing PA Images’ renowned daily UK News, Sport and Entertainment imagery and our extensive historical archive to their customers in the MENA region.”

Hadeel Al Sayegh to step down at The National

Hadeel Al Sayegh is to step down from her role as Senior Correspondent, Political Economy at The National. Having been with the Abu Dhabi-based daily since 2010, Hadeel has written extensively across the region’s political economy, covering investigative and enterprise topics for the newspaper; she has also appeared on several international TV networks offering a Middle Eastern perspective on the European debt crisis, as well as regular appearances on the BBC to discuss developments in Iraq and Syria. Hadeel has also had her own segment reading business headlines on ‘Inside The National’, a TV show on Abu Dhabi El Emarat, in addition to reading headlines on Abu Dhabi’s Classic FM.

She will now move on to take up the position of Gulf Senior Company News Correspondent on Reuters’ Gulf Finance team, where she will be breaking headline grabbing news on the region’s publicly-listed companies and mergers & acquisitions activity around business assets of regional, local and federal governments.

“After five years covering the Dubai financial crisis, its aftermath and its subsequent boom at Abu Dhabi’s newspaper of record The National, I am excited to start my new journey at Reuters,” says Hadeel. “I look forward to taking my experience and expertise to the next level by expanding my scope of coverage to the Arabian Gulf region.”