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DJ Saif and Sound joins Channel 4

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UAE-based radio station Channel 4 has welcomed Disk Jockey, Saif and Sound to its presenter line-up. The resident DJ formerly worked on his-self titled radio show, Saif and Sound on Radio 1 UAE and will now host the show on Channel 4, from Sunday through Thursday between 10am and 1pm, which will include; the most talked about topics in the UAE, entertainment news and the hottest celebrity news as a part of its daily program.

“I am so excited about my new venture and to be back on air,” says Saif and Sound. “I love interacting with my listeners and providing them with the freshest hits. Entertaining people has become a part of my life and being on the radio has helped me achieve these goals and fulfill my passion for music and radio.”

Thomas Fergusan, Programme Director, Channel 4, adds “In our continued efforts to evolve Channel 4 we are making some exciting changes. Saif is one of the hottest talents on radio in the Middle East, with an already established and loyal fan base. Saif has a huge passion and love for radio and music, which makes him a perfect hit for Channel 4. I am positive he’s going to be a huge hit and will do an amazing job entertaining the UAE.”

Virgin Radio welcomes Sheena Kay

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Virgin Radio 104.4 has welcomed Sheena Kay to its presenter line-up. The Canadian radio personality formerly worked on The Sheena Show on Radio 1 UAE and will now present new show, Non Stop Hits with Sheena, every weekday between 10am and 1pm, which aims to bring her passion and knowledge of music, as well as celebrity news and gossip, to the station.

“We are thrilled to welcome Sheena to the Virgin Radio team and the ARN family,” says Mahmoud Al Rasheed, General Manager, Arabian Radio Network. “Sheena is a known presenter in the UAE with a passion for music and entertainment, Virgin Radio 104.4 is the perfect place for her.”

Steve Smith, COO, Arabian Radio Network, adds “Sheena will be a great addition to our team, as well as our award-winning line-up of presenters on Virgin Radio. She is a great broadcaster with a passion for music as well as a chatty and mischievous sense of humour, which I’m sure will be a hit with our listeners. She will be an excellent host for Virgin Radio’s mid-morning show and will be bringing a new generation of listeners with her.”