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EDGAR Daily launches online

EDGAR Middle East has announced the launch of its online platform, www.EDGARdaily.com. With Neil Churchill as Online Editor, the digital arm of the men’s luxury lifestyle magazine will provide daily content on all the things people have come to recognise about the brand – from in-depth reportage features and exclusive interviews, to style tips and regular reviews of the latest cars, bars, spas and travel destinations.

“We are thrilled to have launched EDGARdaily.com,” says Matthew Priest, Editor-in-Chief, EDGAR Middle East.“The website not only allows us to provide our readers additional value along side the monthly magazine, but it also shows our commitment to the digital growth of the men’s lifestyle sector that the region is crying out for.”

Sassy Mama to launch in Dubai

Sassy Media Group, a digital marketing group targeted at women, has announced that it will be launching a Dubai version of the online parenting platform Sassy Mama, set to go live May 25, 2014. Following the launch of Sassy Mama Hong Kong in 2009 and Sassy Mama Singapore in 2013, the Dubai platform will provide a well-researched and trustworthy parenting site for the female community in Dubai who juggle kids, careers and family lives, directly from one source. Sassy Mama Dubai will bring the brands signature mix of helpful articles, covering health, eating out, shopping, schools, parent profiles, travel with and without the kids, and everything in between. There are currently over 40,000 members of the Sassy Mama brand, and over 300,000 site visitors each month in Hong Kong.

“We are so excited to be bringing Sassy Mama to Dubai – and judging by the response we’ve had so far we’re not the only ones,” says Kaya Scott, Co-Founder and Editor, Sassy Media Group. “Dubai is a fabulous city in which to be a mum and a woman and we aim to showcase the very best it has to offer, by unearthing all the fabulous secrets which make a city tick whilst also providing a valuable mum-friendly resource – a sort of little black book if you like!”

Harper’s Bazaar to launch first Arabic edition

Leading fashion publication Harper’s Bazaar Arabia, part of ITP Publishing, is to launch Harper’s Bazaar: The Season – its first ever definitive guide to the fashion season in Arabic. Launching in late September this year, the oversize book will showcase the best of both international and regional A/W14 collections, from couture and ready-to-wear to accessories and beauty, and will become a coffee table essential that engages readers for the first time in the national language.

“Over the last seven years, Harper’s Bazaar Arabia has established itself as the Middle East’s leading luxury fashion title, blending regional style with international influence,” says Louise Nichol, Editor-in-Chief, Harper’s Bazaar Arabia. “Retaining a regional voice and ensuring that content engages directly with a Middle Eastern reader is a central pillar of the magazine. It is therefore a natural step for Harper’s Bazaar to launch this bi-annual Arabic language publication, which will enhance the existing monthly product.”

With a comprehensive overview of key trends, iconic moments, regional designers to watch and top buys, combined with the unparalleled authority of Harper’s Bazaar, this new book will reach out to affluent and high-net-worth individuals across the GCC. The Season will be the ultimate Arabic language luxury fashion publication, offering Arabic-speaking readers a reference product in their own language, with the longevity of a six-month shelf-life that enhances the monthly magazine currently available in English. With an initial print run of 10,000 copies The Season will have a targeted distribution that includes all previous attendees and winners of the Arab Woman Awards in Qatar, Kuwait, UAE and Saudi Arabia, plus main newsstands, ladies clubs, five-star salons and spas.

 

Facebook launches FB Newswire

Facebook has launched FB Newswire, a Facebook page with the aim to make it easier for journalists and newsrooms to find, share and embed news content from the social networking site into their own work. Powered by Storyful, a company involved in social content discovery and verification for newsrooms, FB Newswire is updated in real time, and shares hand-picked and journalist verified news stories, with content such as photos, status updates and videos from its members.

According to Andy Mitchell, Director of News and Global Media Partnerships at Facebook, “FB Newswire aggregates newsworthy content shared publicly on Facebook by individuals and organisations across the world for journalists to use in their reporting. This will include original photos, videos and status updates posted by people on the front lines of major events like protests, elections and sporting events.”

FB Newswire can be found on Facebook a www.facebook.com/FBNewswire and on Twitter at @FBNewswire

 

Ad Fusion Media to launch travel magazine

Ad Fusion Media is to launch En’Route Middle East Magazine on May 5, 2014, during the Arabian Travel Market (ATM), with the launch party to be held at the Oceanic Hotel Khorfakkan, Fujairah, on April 10. The travel magazine will be distributed free of charge quarterly in the UAE through airline partners on board flights, as well as in hotels, travel agencies and tourism offices, with an initial circulation of 10,000. The magazine will provide up to date news on the travel and tourism industry across the UAE and around the world.

“I don’t expect to get rich from En’Route, nor is this my ambition,” says Aishah Yousef, General Manager and Editor-in-Chief, En’Route Middle East. “My sole goal is to produce an excellent magazine, one that reflects the breadth, honesty and vitality of this growing industry.”

APO opens office in Dubai

African Press Organization (APO), the sole press release wire in Africa, opens its first office in Dubai today, in response to the growing demand for AMO media relations services dedicated to Africa in the Middle East. The Dubai office, located in Dubai Airport Freezone, becomes APO’s fifth regional office after Dakar (Senegal), Lausanne (Switzerland), Mumbai (India) and Victoria (Seychelles).

“Over the last 12 months we have experienced an increasing level of interest from clients operating from the Middle East, and we are looking forward to strengthening existing relationships with clients, while building new partnerships,” says Nicolas Pompigne-Mognard, CEO and Founder, APO. “APO meets all communication requirements concerning Africa. The offer includes any activities related to PR, ranging from press release distribution and monitoring, to online press conferences, interactive webcasts and op-ed placements, and expert advice on African PR practices can also be provided.”

WatchTime to launch Middle East edition

Gulf News Magazines will launch the Middle East edition of WatchTime magazine tomorrow, which will hit the newsstands quarterly in all major newsagents, supermarkets and up to 100 select hotels. With a circulation of 8,000, WatchTime Middle East will be a quarterly title and comprise a mix of the best US editorial and locally sourced content, with Editor Nitin Nair and Features Editor Craig Hawes working closely with Joe Thompson, WatchTime Editor-In-Chief.

“The launch of WatchTime Middle East couldn’t be more timely,” says James Hewes, Publishing Director, Gulf News Magazines. “Swiss watch imports to the UAE have risen by 36 per cent in the last two years and we’re confident that WatchTime, already a highly respected publication in the industry, will quickly become a must-read for watch enthusiasts and collectors in the region.”

Gerrit Klein, CEO of Ebner Publishing International, parent company of WatchTime adds, “We are very happy to welcome Gulf News Magazines as a great business partner. They share our strategy of publishing top-quality media with the highest journalistic standards and an absolute focus on readers. Ebner Publishing has been a family-owned business with a global focus for 200 years and Gulf News is a respected authority with many years of experience in the Middle East – an ideal combination. We are sure that WatchTime Middle East will grow fast and achieve the same reputation among watch fans and the watch industry as WatchTime USA has had in the 15 years since its launch.”

Emirates Man well received in market

Emirates Man magazine, the new bi-monthly men’s glossy from Motivate Publishing, has announced great feedback from the market since the title hit news stands on March 1, 2014.

“We’re thrilled with the initial response we’ve had to the launch of Emirates Man,” says Mark Evans, Group Editor. “The aim was always to create something different, something unlike anything else in the market, a magazine that really spoke to – and for – the men of the Emirates, and I think we’ve achieved that. It’s been great fun to put together – the team put a lot of hard work and effort, and I think it shows. We’re all very proud of the end result.”

Women’s Health Middle East available now

The first issue of Women’s Health Middle East is now available on newstands with an eye-catching image of Hollywood beauty Jessica Alba adorning the front cover. The new ITP Consumer-run publication, has a print run of 16,000 copies and is currently available in English language.

Headed up by Yi-Hwa Hanna and assisted by Deputed Editor, Ashley Lane, the publication focuses on health, nutrition and fitness, while also covering fashion, beauty, advice, travel, food and lifestyle. The launch will be celebrated this Tuesday night with a lavish party to welcome the first issue.

A big step forward for The Soul Republic

After a soft launch at the beginning of 2014, Corie Weaver has announced his lifestyle blog, The Soul Republic, is officially launched. Featuring men’s fashion, auto, travel, technology, culture, food and more, the site will be a go-to resource for emerging news and trends in urban lifestyle from a cultivated, upscale perspective.

TheSoulRepublic.com is an online lifestyle blog geared towards the modern man, but features news and trends that are attractive to everyone,” says website Creator and Editor, Corie Weaver. “The response from our soft launch was immediately positive and is continuously growing, so now we are ready to bring The Soul Republic to the world.”