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Equestrio Arabia to increase number of issues

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High-end luxury lifestyle publication Equestrio Arabia will increase its frequency to eight issues per year, as of 2016. The magazine, which focusses on the equestrian world, was previously published over six issues annually and is available in two editions covering three continents – Europe, America and Arabia. The first issue of 2016 will feature international polo, a preview of The World Cup Carnival at Meydan and the works of photographer Dorte Tuladhars.

PHD start new year on a high

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PHD has been named Global Media Network of the Year 2015 by Campaign MENA. The title was awarded to the company in the same year that it celebrated 25 years in media and has won clients including Unilever, GSK, SC Johnson, Ferrero and Bayer. PHD currently operates as a global network, with over 3,000 staff in more than 80 offices worldwide.

“PHD’s challenger positioning and focus on strategic comms planning and creative thinking has really set us apart this year,” says Mike Cooper, Worldwide CEO, PHD. “This point of difference is now starting to have the same draw globally as it has done in the UK over the last decade. Big brands are seeing the value in our global communications planning expertise and our success in that has led to us winning global buying assignments. 2015 should be remembered as the tipping point when buying-focused clients bought planning.”

CNN welcomes Inga Thordar

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Inga Thordar has joined CNN as Editorial and Programming Director, Digital International, where she will be overseeing the Europe, Middle East and Africa (EMEA) based digital news and sports team. She joins CNN from the BBC, where she worked as Senior Editor, leading a number of editorial teams. Inga will be based in the network’s London bureau and will oversee all digital news and sports output. She will also manage, coordinate and communicate the content flow of all other digital units, including CNN’s Hong Kong team, and will report to Andrew Demaria, Vice President and Managing Editor, CNN Digital International.

“Inga has deep experience in setting and driving an editorial agenda,” says Andrew. “She understands both journalists and technical staff, and has delivered some outstanding multi-media original and distinctive journalism. She’ll be a fantastic asset to the news team across our platforms.”

Inga adds “CNN is doing exciting things in digital journalism and building on the very latest trends in digital media, so this is a great time to be joining the international team. I’m looking forward to continuing and progressing the work on innovative storytelling and multi-platform production that’s well underway here.”

 

Posterscope partners with Blue 449

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Out of home (OOH) communications agency Posterscope is partnering with global media network Blue 449, in association with Hills Advertising and Elevision, to work on Project Everyone – Filmmaker and Founder Richard Curtis’ worldwide initiative to promote the United Nations’ global goals for sustainable development to end extreme poverty and tackle climate change by 2030.  The project aims to share the UN’s goals with seven billion people over seven days.

Posterscope and Blue 449 will be working with Hills Advertising, Elevision and other media partners across the globe to supply space for the adverts, designed by Richard himself, and raise awareness of the initiative. 125 partners have been engaged with the project to date, and the adverts will be shown in 450 cities, around 28 different countries in central locations with high footfall, such as Piccadilly Circus in London, Times Square in New York and Sheikh Zayed Road in Dubai.

“The best chance of the UN’s global goals being met is if everyone is aware of them and that’s where Project Everyone comes in, along with the support of its many partners,” says Richard. “I have been overwhelmed by the response of brands, consumers and institutions alike to this initiative. Posterscope and Blue 449 have been instrumental with getting out of home media owners on board to get our messages across, to really raise public awareness of the issue at hand.”

Annie Rickard, Global CEO, Posterscope, adds “It is a great opportunity to be involved in an initiative like Project Everyone. We are delighted to be able to capitalise on our media network and connections to help raise awareness around the issues at hand and hopefully, slowly but surely, change the way we live and the world we live in.”

Sky News Arabia nominated for AIB Awards

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The London-based Association for International Broadcasting (AIB) has nominated two documentaries submitted by Sky News Arabia for it’s annual awards. The 11th edition of The AIB Awards will recognise content that reflects current social issues and are presented across television, radio and online platforms. The jury panel for the AIB Awards includes over 40 notable personalities from the media sector, including Producers, Editors, Journalists and Critics from around the world.

This is the first year that Sky News Arabia has competed in the awards, with it’s documentaries Death Boats: The Migration Dream and Smuggling Nightmare and Religious Diversity in Iraq: The Yazidis being nominated in the Domestic Current Affairs Documentary and International Investigative Documentary categories respectively.  Winners of the awards will be announced on November 4, 2015 as part of a special ceremony in London for an audience of Arab and international media representatives.

 

CIPR and MEPRA to partner

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The Chartered Institute of Public Relations (CIPR), a professional body for public relations practitioners in the UK, and the Middle East Public Relations Association (MEPRA), have signed an agreement that will see Chartered Public Relations Practitioner status as well as an expanded, accredited training regimen, available to MEPRA members.

Chartered Public Relations Practitioner status is a senior professional status awarded to senior public relations professionals who can demonstrate an outstanding level of professional practice and knowledge, along with a commitment to continuous learning.

“I am delighted that through this new strategic partnership with MEPRA, public relations professionals in the Middle East will have access to the highest level of professional accreditation available,” says Sarah Pinch, President, CIPR. “I look forward to further collaboration with MEPRA, and other international partners, to work together to achieve CIPR’s stated mission of professionalising public relations, on a global scale.”

Alex Malouf, Vice-Chair, MEPRA, adds “The Chartered Institute of Public Relations has been a pioneering organisation in terms of training and development, and we support their promotion of the Chartered Practitioner status, a standard that underlines the abilities and experiences of a professional in the Public Relations industry.”