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New appointments at IHC

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Integrated communications agency, IHC has promoted Alexandra Williams to the role of Managing Director of its Dubai office. Having joined IHC in 2016, Alexandra most recently held the role of Associate Director, where she was a part of the growth period of IHC particularly within the construction, engineering and technical sectors. In her new role, she will focus on growing the business, agency operations and overall client delivery.

The new appointment will also see the promotion of Ian Hainey, most recently Managing Director to take on the role of CEO. In his new role, he will remain strategically engaged with IHC Dubai, while focusing on continued global expansion, after client wins in the UAE and Brazil.

“I’m proud to take on this role, which I see as the very beginning of where we are taking this agency,” says Alexandra. “Having been at IHC for a relatively short period of time, the synergy was instant from joining and we have moved forward at an incredible rate. I’m under no illusions as to the importance this office will play over coming years, as the Dubai team should remain the creative engine behind our ambitious global expansion plans.”

Hainey, adds ”Word of our services has spread quickly between business decision makers, because we deliver hard-PR for clients targeting specific industries, supported by quality social media, digital advertising and powerful content. This has put IHC in an exciting position, where we are winning top clients across other geographic areas, with recent client wins in the UK and now Brazil, where we are launching our services in May 2018.”

Alexandra Williams joins IHC

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IHC Integrated Communications has welcomed Alexandra Williams to the role of Associate Director at the Dubai office. With eight years of experience in PR, digital analytics, crisis communications and strategy, Alexandra previously worked at Weber Shandwick, Kuala Lumpur as an intern where she worked on technology and B2B accounts including Microsoft and Google. She most recently worked at Grayling, UK as the Associate Director, where she worked on a portfolio of PR and digital clients including HSBC, Coca-Cola and Skype. In 2013 she moved to Dubai to oversee and take the digital lead at DABO & CO. In her new role, she will be handling IHC’s delivery of PR, digital and experiential marketing as well as supporting the continued expansion of the agency’s integrated offering at the Dubai office.

“With a strong PR background and advanced digital capability, IHC focuses on elevating brands through superior content, integrated communication and creativity, so Alex’s appointment is a natural fit for us,” says Ian Hainey, Managing Director, IHC. “Since inception, we have used a winning mixture of marketing techniques to maximise brand awareness and lead generation for clients. Bringing Alex on board will definitely help our clients enjoy an even higher multiplier effect on their communications investment.”

Alexandra adds “I am delighted to be joining such a strong team at IHC and am very much looking forward to exercising a multitude of marketing techniques in my new role. Ian and the team have strong brand names under their belts. I am excited to expand on this.”