Georgie Woollams – Page 2 – The Media Network

Katch International to represent MEFCC 2018

February 18, 2018/in Account win, Featured /by Suad Ashimi

Dubai-based integrated communications agency, Katch International has been reappointed as the PR partner for the Middle East Film and Comic Con (MEFCC). Organised by Informa Exhibitions, The MEFCC will run from April 5 – 7, 2018 at the Dubai World Trade Centre (DWTC) and aims to offer a mix of international and regional entertainment from Sci-Fi and anime, to comics and collectables. Katch International will manage the integrated communications for the convention across the Middle East.

“MEFCC has become an annual event for Katch,” says Georgie Woollams, Managing Director, Katch International. “It’s always one we look forward to and we’re really happy to represent MEFCC for a third time. It’s a fantastic showcase for the region, attracting thousands of visitors every year and the line-up is always amazing. We’re excited to once again work with Informa at MEFCC after such a successful collaboration for last year’s Middle East Games Con.”

Katch International to handle jazz festival

January 21, 2018/in Account win, Featured /by Suad Ashimi

Dubai-based integrated communications agency, Katch International has been re-appointed as the PR agency for the 16th Emirates Airline Dubai International Jazz Festival. Set to take place from February 21 – 23, 2018 at the Dubai Media City Amphitheatre, the Emirates Airline Dubai International Jazz Festival is a multi-day festival promoting jazz music across the region and will see headliners such as John Legend for this year’s edition. Katch International will handle all the integrated communications and public relations for the festival in the UAE.

“At Katch we’re very excited to represent Emirates Airline Dubai Jazz Festival 2018 for a second consecutive year,” says Georgie Woollams, Founder and Managing Director, Katch International. “The line-up is always outstanding and once again with these acts, this year is sure to be something special.”

Katch International to handle F&B account

December 14, 2017/in Account win /by Suad Ashimi

Dubai-based integrated communications agency, Katch International has been appointed by Azure Beach as its PR agency in the UAE. Located in Rixos Premium Dubai as a part of Sunset Hospitality outlet, Azure Beach celebrates Asian food and offers cocktails and sun lounger brunch options in a family-friendly atmosphere. Katch International will be responsible for all integrated media and communications for Azure Beach in the UAE.

“Sunset Hospitality always have amazing concepts with some of the most popular food, lifestyle and nightlife destinations in Dubai,” says Georgie Woollams, Managing Director, Katch International. “Azure Beach caters to everyone from families to a cosmopolitan crowd and we’re exceptionally excited about working alongside them on this landmark outlet in Rixos Premium Dubai.”

Katch International to handle African restaurant concept

November 26, 2017/in Account win, Featured /by Suad Ashimi

Dubai-based integrated communications agency, Katch International has been appointed by Ethiopian restaurant, Gursha as its PR agency in the UAE. Located within Club Vista Mare on the Palm Jumeirah, Gursha celebrates all things authentically African and offers healthy traditional food with a contemporary flair. Katch International will be responsible for all integrated media and communications for Gursha in the UAE.

“It’s easy to get used to the wide variety of choices in the city, but Gursha truly is something special,” says Georgie Woollams, Managing Director, Katch International. “The food is very healthy and the dishes are of an exceptionally high-quality, while its beachside location is spectacular. We are excited to add Gursha to our list of F&B clients, ensuring the brand becomes as recognisable as it deserves to be.”

Katch International to represent nightlife brand

November 22, 2017/in Account win, Featured /by Suad Ashimi

Dubai-based integrated communications agency, Katch International has been appointed as the PR partner for BASE in Dubai. Located in Dubai Design District, BASE is an open-air club that hosts celebrities and performers to offer a unique experience. Katch International will handle all PR and communication activities for BASE in the UAE.

“It’s really exciting to represent this amazing venue, especially because BASE is a new club that is actually home-grown in Dubai and that is looking to compete with global venues,” says Georgie Woollams, Managing Director, Katch International. “The line-up that they’re bringing is absolutely amazing and we can’t wait to see what comes next.”

E-commerce website appoints Katch International

November 20, 2017/in Account win, Featured /by Suad Ashimi

Dubai-based integrated communications agency, Katch International has been appointed as the PR partner for Elabelz.com. Elabelz.com is a UAE-based e-commerce fashion platform that focuses on mid-scale and luxury fashion for men, women and children. Katch International will manage the integrated communications and PR services to help the company expand internationally and develop the brand further across the region.

“The e-commerce market is set to explode in the region in the near future and Elabelz.com is determined to be a leading force as the market evolves,” says Georgie Woollams, Managing Director, Katch International. “The company has already proved extremely successful since its inception less than two years ago and we are very much looking forward to the continued growth and expansion of Elabelz.com through Katch Communications.”

Brazilian F&B brand appoints Katch International

November 19, 2017/in Account win /by Suad Ashimi

Brazilian fine-dining restaurant, Fogo de Chão has appointed Katch International as its PR partner across the Middle East. Fogo de Chão is a Brazilian steakhouse that uses the traditional Brazilian churrascaria cooking style and grilling techniques to offer a sophisticated dining experience. Katch International will handle the integrated communications activities of the brand across the Middle East.

“Fogo de Chão is well-established across the Atlantic and has garnered a reputation as a high-end churrascaria, bar and lounge,” says Georgie Woollams, Managing Director, Katch International. “Katch International is very pleased to work with the brand as they begin to make their mark here in the Middle East and add a distinctively unique flavour to DIFC’s offering of venues.”

Katch International launches new department

October 16, 2017/in Featured, New Launch /by Suad Ashimi

Dubai-based integrated communications agency, Katch International has launched new digital department, Katch Disruption. Katch Disruption will provide advanced marketing technology and help increase traffic to its client’s social media and online platforms. The new department will also include technologies such as interactive mobile advertising, geo-fencing, creative interactive ads and augmented reality as well as its own content creation team, which will be dedicated to creating videos and social content.

“Disruption to us is all about breaking the mould and innovating while generating humanising content, tingling the senses aesthetically and cashing in on real-time opportunities,” says Georgie Woollams, Managing Director, Katch International. “We strive to disrupt the way people in the region think digitally by localising our offering for the Dubai market.”

Katch wins new jewellery account

October 4, 2017/in Account win /by Suad Ashimi

Pure Gold Jewellery has appointed Katch International as their PR and communications partner. The agency will manage the integrated communications for the jewellers across the region. Established in 1989 in Dubai, Pure Gold Jewellers is renowned for its conflict-free jewels of high quality, competitive pricing and for offering unique lifetime exchange terms.

“We are very pleased to take over communications for Pure Gold Jewellers, especially since it is home-grown here in Dubai,” says Georgie Woollams, Managing Director, Katch International. “It has always been an exceptionally driven company that puts its customers at the forefront of everything they do, which has continued to be a decisive factor in their success over the years. We are joining the company at an important time in their development, as they have major expansion plans in the next few years, and it’s very exciting to be a part of that. We are very much looking forward to a successful collaboration with Pure Gold Jewellers both now and in the future.”

Katch to handle hospitality and lifestyle brand

October 2, 2017/in Account win, Featured /by Suad Ashimi

Dubai-based integrated communications agency, Katch International has been appointed by SALT as its PR partner in the region. Founded by Amal Al Marri and Deem Al Bassam, SALT offers fresh ingredients and halal certified beef for an urban dining experience. Katch International will be responsible for the integrated communications activities of SALT across the region.

“SALT has achieved that fantastic balance between culinary excellence, lifestyle, arts and music, and a driven following that gives back to the community,” says Georgie Woollams, Managing Director, Katch International. “They are a specialised niche in the hospitality industry, but they have already made a significant impact and are always great to work with. We are exceptionally pleased to have SALT on board and are very excited to reflect their expansion journey as well as the Salters movement across our communications.”

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