Gayatri Goel – The Media Network

The MediaVantage wins Chinese travel platform

January 21, 2018/in Account win, Featured /by Suad Ashimi

The MediaVantage has been awarded the exclusive contract to represent Chinese travel search engine, Qunar.com in the Middle East. The new partnership will allow The MediaVantage to sell advertising and commercial opportunities to clients and media agencies in the Middle East region. The agreement will also see MediaVantage represent all platforms under Qunar.com including Flight.qunar, Hotel.qunar, Travel.qunar and Car.qunar.

“We are glad to add Qunar.com to our portfolio, which is a testament to the work our team has done in these past few years,” says Abhilasha Khanna, Digital Solutions Director, The MediaVantage. “We hope to nurture this partnership and constantly focus on adding leading brands to our current digital portfolio.”

New International Sales Director at The MediaVantage

October 30, 2017/in Featured, Movers & Shakers /by Suad Ashimi

The MediaVantage has appointed Dan Qayyum to the role of International Sales Director. With over 16 years of sales experience, Dan previously worked in the UK with Phones4U as Store Manager before moving to the UAE where he most recently worked with BSA Consultants as Senior Manager Sales Operations. In his new role, he will be responsible for hiring and training the sales staff while managing sales operations as well as securing new business and media acquisitions. He will also focus on reaching new heights in the company’s international media capabilities and expertise.

“I’m pleased to have made this move at a time when the industry is evolving faster than ever,” says Dan. “The MediaVantage has an outstanding reputation within the media industry for expert delivery and my experience with international media enables me to accelerate the company’s growth and help place ourselves at the top of the media representation industry in the region.”

Online search platform appoints The MediaVantage

September 6, 2017/in Account win /by Shelly Mistry

CarInsight.com, an online automotive search engine, has appointed The MediaVantage as its media sales representatives across the Middle East. The agency will be responsible for selling advertising space as well as manage all related commercial opportunities for the platform.

“With this partnership, we are looking forward to further expansion of CarInsight.com,” says Rahul Kulshreshtha, Founder, CarInsight.com. “Together we will be able to reach new key advertisers more efficiently and manage innovative, customised and effective campaigns. We are confident that The MediaVantage is the right choice to look after our advertising interest so that we can focus our expertise on product and market expansion.”

The MediaVantage makes new appointment

August 29, 2017/in Featured, Movers & Shakers /by Suad Ashimi

The MediaVantage has appointed Abhilasha Khanna to the role of Digital Solutions Director. With over ten years of experience in digital sales, Abhilasha previously worked with Clique Media as Agency Business Manager and most recently with Arabian Business and ITP Live, part of ITP Media Group as Senior Sales Manager. Abhilasha will be responsible for multiple international brands and will oversee the digital sales activities for The MediaVantage as well as work towards reaching new heights in digital capabilities and expertise.

“With the continued rapid growth in digital, I am ecstatic about spearheading and working alongside a team of ambitious, energetic and talented individuals as well as being a part of the most preferred partner in the Middle East for media representation,” says Abhilasha.

The MediaVantage to represent travel website

August 28, 2017/in Account win, Featured /by Suad Ashimi

Global travel search engine, Skyscanner has appointed Dubai-based media company, The MediaVantage, as its exclusive sales representative in the Middle East. The MediaVantage will be responsible for selling advertising opportunities and offering targeted media solutions across all areas of the travel website and its brand extensions in the Middle East.

“The team is excited about Skyscanner and is eager to continue customising, and winning bespoke advertising solutions for clients and agencies locally,” says Manoj Khimji, Managing Director, The MediaVantage. “The increase in tourism across the globe has given rise to a huge market and a bundle of opportunities, with Dubai alone witnessing a ten percent year-on-year growth in tourism numbers and this translates into profits in all industries.”The MediaVantage, Account Win, Gayatri Goel, Skyscanner, Manol Khimji, Dubai, United Arab Emirates, Middle East, PR, Regional News

The MediaVantage secures new magazine

November 22, 2016/in Featured, Regional News /by Suad Ashimi

Dubai-based media company, The MediaVantage has been appointed as the exclusive sales representative for Harrods Magazine Arabia, a luxury, fashion and lifestyle magazine. Launched early this month, the magazine is published twice a year with a total of 25,000 copies at launch. The biannual title is distributed to Harrods Rewards customers based in the Middle East and is complimentary to key VIP addresses, premium hotels, airline lounges and corporate locations across the region, along with 10,000 copies being distributed by Emaar to its network of HNI’s. The MediaVantage will now have exclusive media sales rights to represent Harrods Magazine Arabia in the market for commercial and advertising opportunities across the region.

“We’ve been working with Harrods on their UK media assets for a few years now and we’ve seen the strength of the brand and its audience firsthand,” says Manoj Khimji, Managing Director, The MediaVantage. “We’re delighted to be partnering with Harrods on this project and we look forward to working with the publishing team to enhance their commercial offering here in the region.”

The MediaVantage secures EMM India

July 12, 2016/in Account win, Featured /by Emily Churchill-Owen

UAE-based media sales representation agency The MediaVantage has secured an exclusive contract to represent all titles owned by Exposure Media Marketing (EMM) India, a Burda International company. The contract enables The MediaVantage to sell advertising opportunities in Travel + Leisure India & South Asia, Millionaire Asia India, Better Homes and Gardens, Maxim India and other publications to clients and media agencies in the Middle East region.

“We are excited with this appointment and believe that together we can create a profitable partnership,” says Manoj Khimji, Managing Director, The MediaVantage. “We work as an extended sales team, managing the business of publishers and providing them with access to advertisers and agencies in the region. With the addition of Travel + Leisure India & South Asia, as well as other EMM India titles, to our current portfolio, we are furthering our commitment to providing the best international media solutions to clients and agencies in the Middle East.”

Massimo Monti, Chief Operating Officer, Burda Media Asia, adds “The Middle East market has always been vital to us. The MediaVantage has shown high levels of professionalism, insight and knowledge of the local market, as well as their proven experience in handling market leading titles, making them an appropriate choice. This alliance will help us achieve our goals and strengthen our reach in the market. We are confident that we will mutually benefit from this partnership and we look forward to working with the team.”

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