Dubai – Page 201 – The Media Network

Z7 secures Franck Muller PR account

March 22, 2015/0 Comments/in Account win /by Melissa Jean McWhirter

Z7 Communications has signed Franck Muller as its public relations agency in the Middle East. Officially established in 1992, the watchmaker brand prides itself on designing and manufacturing all the components of its timepieces. Known as the “Master of Complications”, Franck Muller produces extraordinary innovations of the most complicated wrist watches.

In less than 20 years, the brand has gained worldwide recognition and produces around 40,000 watches per year. Today, Franck Muller has six production sites in Switzerland, 48 exclusive shops and 600 points of sale in more than 100 countries.

“We are delighted to add Franck Muller to our portfolio of luxury brands,” says Zeina El-Dana, Founder and Managing Director, Z7 Communications. “We look forward to highlighting the brand’s incredible story and expertise in unique watchmaking across the Middle East.”

Twitter to open offices in Dubai

March 19, 2015/0 Comments/in International News /by Melissa Jean McWhirter

Twitter will open its offices in Dubai in the next few months. Shailesh Rao, Twitter’s Vice-President for Asia Pacific, Latin America and Emerging Markets announced the news during a session discussing the future of Twitter at the Arab Social Media Influencers Summit. As the platform’s first office in the MENA region, it will aim to better serve local users, partners and advertisers. MENA is one of Twitters fastest growing markets worldwide, and this announcement serves as a part of the company’s increased investment and commitment to the region.

“MENA is a key strategic market for us and our new Dubai office will serve as the focal point to help our development across the region,” says Shailesh. “Dubai is a regional hub for many brands and advertising agencies and we are excited to build a team on the ground here who can work with partners directly, helping them get the most out of Twitter.”

DPQ welcomes new Junior Account Manager

March 19, 2015/0 Comments/in Movers & Shakers /by Melissa Jean McWhirter

DPQ Communications has appointed Zoya Pasha as Junior Account Manager. Previously at Memac Ogilvy for three years working on an array of consumer brands, Zoya has over five years of regional experience working across a number of consumer lifestyle, F&B and fashion brands.

“I’m really happy to be joining the DPQ Communications team, and to be working with such an exciting portfolio of clients,” says Zoya. “I’m very familiar with DPQ’s work and am excited to be joining its growing team.”

Brazen expands UAE team

March 18, 2015/0 Comments/in Movers & Shakers /by Melissa Jean McWhirter

PR and content marketing agency Brazen, based in Dubai Media City, has expanded its team with the official appointment of Account Executive, Georgina Scott.

Coming from a background in music events and fashion marketing, Georgina has lived between London and Dubai for six years and has worked with local venues such as Fibber Magees and The Irish Village, as well as luxury brands including Reiss, Hugo Boss and Chelsea-based designer, Maria Grachvogel. She will now be reporting directly to Managing Director Louise Jacobson in the running of clients for Brazen.

“Brazen has had an incredible two months since our launch in January, and we are really excited to have Georgina on board,” says Louise. “Her network of contacts and strong digital and social skills will be a valuable asset in achieving the very best content for our clients.”

Georgina adds “I am absolutely thrilled to be part of Brazen after hearing so much about them in the UK. Brazen’s creative edge, fresh approach and award-winning formula made them an ideal choice for me.”

Grazia welcomes new Fashion & Beauty Editor

March 18, 2015/0 Comments/in Movers & Shakers /by Melissa Jean McWhirter

Sophie Bew has joined Grazia Middle East as Fashion and Beauty Editor. Joining the team from London where she has spent the last year and eight months as Senior Fashion Assistant for the UK edition of Grazia, Sophie brings more than four years of experience contributing to some of the UK’s most widely distributed glossy magazines such as Marie Claire and Harper’s Bazaar. A self-confessed beauty addict, Sophie will now apply her extensive experience in both writing and styling to her new role at Grazia Middle East.

Weber Shandwick is a great place to work

March 17, 2015/0 Comments/in Award win /by Melissa Jean McWhirter

Weber Shandwick has been honoured by the Great Place to Work Institute UAE, by being ranked number seven among 15 shortlisted organisations for this year’s ‘Top Companies to Work for in the UAE’.

The Institute, part of a global research, training and consultancy firm, recognises the best workplaces in over 50 countries worldwide by evaluating each participating company through a Trust Index survey and Culture Audit. These evaluations address management credibility, employee engagement, job satisfaction, as well as pay and benefits programs, hiring, communication and development.

“We are delighted to have been selected as one of the Top 15 best companies to work for in the UAE for the second consecutive year,” says Andreas Keller, Managing Director, Dubai, Weber Shandwick MENA. “It’s always a great achievement when you can balance the management of a fast growing business while still providing your employees with a positive working environment. The management can set the blueprint for success, but it’s really down to the employees who create the environment and make the agency what it is today.”

PRCo secures Vida Downtown Dubai

March 17, 2015/0 Comments/in Account win /by Melissa Jean McWhirter

PRCo has secured the account to represent Vida Downtown Dubai as their public relations agency in the GCC. Part of Emaar’s hospitality division, Vida Downtown Dubai’s boutique hotel concept combines style, comfort and convenience within walking distance of the Burj Khalifa, The Dubai Mall, Dubai Fountain, Souk Al Bahar and The Pavilion Downtown. The venue features 156 rooms designed with state-of-the-art technology and amenities, as well as a variety of f&b concepts.

“We are pleased to partner with one of Dubai’s most exciting boutique hotel brands,” says Jonathan Rivlin, Managing Director, PRCo. “With a wealth of hospitality experience representing leading luxury brands worldwide, PRCo is well placed to represent this unique brand within the Middle East and we look forward to working closely with them.”

Changes to the Motivate team

March 17, 2015/0 Comments/in Movers & Shakers /by Melissa Jean McWhirter

Changes have been made to the Motivate team in the form of a new joiner and in-house promotion. Craig Wagstaff has been appointed as Group Sales Director, joining the team from Astro Malaysia Holdings where he was Vice President and Group General Manager of Sales for eight years. Having worked across a range of media, Craig will bring his international experience to the running of the day-to-day sales activity of Motivate’s magazine division.

Anthony Milne, previous General Manager of Group Sales and Marketing at Motivate, has now been appointed Chief Commercial Officer. In his new role, Anthony will focus on key areas of strategic development for Motivate while retaining responsibility for the Marketing and Events functions.

New board members announced for MEPRA

March 16, 2015/0 Comments/in Regional News /by Melissa Jean McWhirter

The Middle East PR Association (MEPRA) has appointed its new board and leaders following the Annual General Meeting at Middlesex University, Knowledge Village, Dubai.

Brian Lott, Executive Director of Communications at Mubadala, is the organisation’s new Chair. Brian was previously Vice Chair under Nicola Gregson, who held the position since January 2014. Alex Malouf, who is Corporate Communications Manager in the Arabian Peninsula for Procter & Gamble, will become the organisation’s new Vice Chair. Board Secretary Thomas Ashby, from the strategic consulting agency Consulum, and Treasurer Mazen Nahawi, President of News Group International, will remain in their current roles.

“It’s never been a more exciting time to be a member of the Public Relations industry,” says Brian. “Communications is moving at the most rapid pace in recent memory. That is energising agencies, corporations, governments and public relations practitioners to be at the top of their game as the industry goes through massive change. MEPRA’s members are working hard to navigate this change, by hearing from outside experts as well as learning from each other.”

The new Board is structured around a number of initiatives for 2015, meant to advance the public relations agenda of its members.

Bloomberg Businessweek launches Arabic edition

March 16, 2015/0 Comments/in New Launch /by Melissa Jean McWhirter

Bloomberg Businessweek Middle East, in partnership with United Media Services International (UMS), has officially launched its Arabic edition for the Middle East market.

Published monthly and with a targeted circulation of 30,000, the Arabic version will focus on an audience of business leaders based predominantly in Saudi Arabia, United Arab Emirates and Qatar. The new edition will carry fresh content and articles written especially for an Arabic audience, as well as selected articles from the Bloomberg Businessweek Middle East title. This will provide readers with detailed analysis and access to CEOs, dealmakers and industrial decision makers as well as global content drawn from Bloomberg’s 2,400 journalists worldwide, in addition to financial content from UMS’s regional network of bureaus and editors.

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